Tag: YouTube

The Real Cost of Cheap Music

Streaming makes music feel almost free. But the hidden cost of cheap music falls on artists struggling to survive.

Alana Bonilla on 04/02/2025 in D.I.Y. | Permalink | Comments (0)
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Spotify Streaming Malthusian Trap

Can Price Segmentation Avoid A Music Streaming Malthusian Trap?

The music streaming industry is at a breaking point, with artists facing dwindling payouts in an expanding market. Can price segmentation be the solution to avoid the music streaming Malthusian trap and restore fairness for creators?

Alana Bonilla on 03/26/2025 in Music Business | Permalink | Comments (0)
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Streaming Loves Cheap Content: Will Video Kill The Audio Star?

Streaming Loves Cheap Content: Will Video Kill The Audio Star?

Streaming loves cheap content as the race to deliver more for less heats up. Wth Spotify, YouTube, Netflix and all of streaming embracing low cost content, the lines between music, video, and TV are blurring.

Alana Bonilla on 03/20/2025 in Music Business | Permalink | Comments (0)
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How to Build a Fanbase on YouTube For Musicians

YouTube offers a unique opportunity to grow an audience and transform casual viewers into loyal supporters. In this post, you’ll learn how to leverage features, enhance interaction and how build a fanbase on YouTube.

Alana Bonilla on 03/17/2025 in D.I.Y. | Permalink | Comments (2)
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YouTube leads emerging markets

YouTube updates enhance engagement, expand reach

Recent YouTube updates enhance engagement, expand reach, streamline the content creation process, and more. Here’s a breakdown of the recent YouTube updates. YouTube updates enhance engagement and expand reach from. Continue reading

Alana Bonilla on 03/05/2025 in Music Business | Permalink | Comments (0)
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Monetize Music on YouTube and TikTok

How to Monetize Music on YouTube and TikTok

It’s wonderful when a song goes viral, but it’s even better to get paid for it. Learn how to monetize music on YouTube and TikTok and get every dime you deserve.

Bruce Houghton on 02/21/2025 in D.I.Y. | Permalink | Comments (2)
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AI Detection of Artists: YouTube and CAA partner

YouTube is joining forces with mega-agency CAA to create tools for AI detection of artists that protect their likenesses and identities.

Alana Bonilla on 12/23/2024 in Music Business | Permalink | Comments (0)
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best Thanksgiving playlist

Best Thanksgiving Playlist: Songs to Set the Mood

What is the best Thanksgiving playlist to satisfy the diverse family and friends sitting around your holiday table? We diverge from our regular music industry programming to find out…

Bruce Houghton on 11/26/2024 in Streaming | Permalink | Comments (1)
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UMG sues Tunecore and Believe: $500M in ‘industrial scale infringement’

UMG sues Tunecore and Believe for what it says is “industrial-scale copyright infringement” worth at least $500 million in damages. Concord Music Group and ABKCO Music & Records are also plaintiffs

Bruce Houghton on 11/05/2024 in D.I.Y. | Permalink | Comments (0)
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Video Presenter Greetings: What works best?

With the growing importance of video in marketing music, how you greet an audience has taken on new meaning. “What’s up!” vs. “Welcome back” project very different messages. How do you want to greet your fans? What are the most popular video presenter greetings?

Bruce Houghton on 10/04/2024 in Music Marketing | Permalink | Comments (0)
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