Tag: TikTok

Why banning TikTok isn’t the answer [Op-Ed]

The House of Representatives overwhelmingly approved the Protecting Americans from Foreign Adversary Controlled Applications Act, which requires China’s ByteDance to sell TikTok or face a ban in the U.S. Now, the battle moves to the Senate, where its future is less certain…..

Alana Bonilla on 03/14/2024 in Music Business | Permalink | Comments (0)
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TikTok’s call to overwhelm Congress backfires

TikTok notified users of a supposed ban on the platform and encouraged them to call their representatives. But the campaign only seemed to make things worse…..

Alana Bonilla on 03/13/2024 in Music Tech | Permalink | Comments (0)
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Instagram beats TikTok user growth for the first time in 4 years

According to data from Sensor Tower, Instagram surpassed TikTok in new app downloads last year for the first time since 2020, making it the most downloaded app globally…..

Bruce Houghton on 03/11/2024 in D.I.Y. | Permalink | Comments (0)
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TikTok asks users to call Congress before it ‘strips 170M Americans of their Constitutional Rights’

TikTok sent users in the US a notification Wednesday warning that “Congress is planning a total ban of TikTok” with a link to call their Congressperson…..

Bruce Houghton on 03/08/2024 in Politics & Protests | Permalink | Comments (0)
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National Music Publisher’s Assn. walks away from TikTok, likely forever [Full text of NMPA letter to members]

TikTok’s music troubles took a bad turn Wednesday when the National Music Publisher’s Association (NMPA) sent a letter to members stating that it was not renewing its licensing deal with the social platform…..

Bruce Houghton on 03/07/2024 in Music Business | Permalink | Comments (0)
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UMG Publishing and TikTok send dueling messages to Songwriters [Full Text]

With thousands of songs by major and independent artists who are not signed to Universal for recording or publishing now muted in the battle between the music giant and TikTok, both sides stepped up to the bully pulpit with dueling messages to songwriters and the music industry this week…..

Bruce Houghton on 03/01/2024 in Major Labels | Permalink | Comments (0)
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Beyoncé, SZA, Styles among non-UMG tracks caught in TikTok takedown

The third and final phase of TikTok’s forced takedown of all UMG-controlled music has begun. The short video service has 30 days from January 31, 2024, to complete all takedowns…..

Bruce Houghton on 02/28/2024 in Major Labels | Permalink | Comments (0)
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Apple and Google ban TikTok app

Pew Research study reveals TikTok isn’t as popular as people think

Common wisdom is that the video-sharing site TikTok is Gen Z’s social platform of choice and that every other generation is falling in line. A new study by Pew Research found that those assumptions are just that – assumptions, and they’re wrong…

Alana Bonilla on 02/14/2024 in Music Marketing | Permalink | Comments (0)
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85% of TikTok and 84% of YouTube videos include music

A new analysis shows just how high the stacks are in the battle between TikTok and UMG and reinforces how important music is to TikTok, YouTube, Facebook, and Instagram…

Bruce Houghton on 02/09/2024 in Music Marketing | Permalink | Comments (0)
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How do musicians make money on TikTok?

UMG tracks accounted for 35% of the TikTok Top 50 last week, so pulling all their music off the platform has presented a unique opportunity for independent musicians to fill the void…

Bruce Houghton on 02/09/2024 in D.I.Y. | Permalink | Comments (0)
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