The TikTok Algorithm: How It Works
The Chinese social video platform has become a heavy-hitter in the US music marketing industry, due in large part to the platform’s algorithm, and its ability to quickly propel a. Continue reading
This Is The Music TikTok Users Want To Hear
As TikTok continues to grow as a social media powerhouse, the platform has already made more than a few careers. That said, user preference is allowing only certain types of. Continue reading
U.S. Opens Investigation Of TikTok, $1B Musically Acquisition
The U.S. government’s Committee on Foreign Investment has reportedly launched a national security review of TikTok and it’s China-based owner ByteDance Technology Co’s $1 billion acquisition of U.S. social music. Continue reading
Music Think Tank Weekly Recap: TIkTok Marketing • Enjoying Your Outdoor Festival Experience • Sit On Your Tracks • More
This week on MusicThinkTank, our contributors shared articles on TikTok Marketing for indie artists, how to make the most out of your outdoor music festival experience, why you should sit. Continue reading
Creative Ways To Advertise Your Music On TikTok
Although still in its infancy when it comes to the platform's advertising availability, TikTok's broad and rapidly expanding global user base has musicians and their marketing teams eager to get. Continue reading
Getting It Done: The Week In D.I.Y. & Indie Music
This week, we unleashed a whole deluge of useful advice for DIY artists, ranging from the upsides of releasing your music on cassette, to how to take care of both. Continue reading
10 Stats That Prove You Need To Be on TikTok
TikTok played a pivotal role in the rise of the record-breaking hit “Old Town Road” by Lil Nas X, Blanco Brown’s “The Git Up” and Sueco the Child, whose track “Fast”. Continue reading
How the Music Industry Can Incorporate TikTok Into Its Artist Marketing Strategies
Social short music video app TikTok is on fire with 500 million monthly users, 66% of whom are under 30 years of age. But how to market music on Tik. Continue reading
Cracking The TikTok Code: How To Upload Music and Maximize Engagement
Everyone is trying to figure out how to get on TikTok. Not only is TikTok one of the most downloaded apps in the App Store, but it can drive enormous. Continue reading
