New Study shows TikTok’s massive impact on music discovery
TikTok has gained something of a reputation for being a music industry hit-maker, something which a new report MRC Data confirms to be completely true. Do people really listen to. Continue reading
Guide to writing songs ‘with fans’ on TikTok
In addition to its star-making power as a music discovery platform, TikTok has also created a new way for artists to connect with listeners and develop their fanbases, including inviting. Continue reading
Instagram expands Reels to 60 seconds
Instagram has expanded its video uploads from 30 to 60-seconds on Reels, the platform’s TikTok competitor. It’s not a revolutionary change by any measure, but 60 seconds will mean that. Continue reading
TikTok might actually be catching up to YouTube
While YouTube has historically reigned supreme when it comes to video, the rapid growth of TikTok could prove to be enough to unseat YouTube by a few different metrics. Guest. Continue reading
YouTube Shorts now in 100 countries
Google’s answer to TikTok, YouTube Shorts is rolling in beta across the more than 100 countries where YouTube is available. “With over 2 billion monthly users, our label and publishing. Continue reading
Marketing music on TikTok: Going viral or a black hole spiral?
Few apps have seen the meteoric success that TikTok experienced over the past three years, dramatically impacting the music industry in the process. Here, we guide you through who’s on. Continue reading
How The Kid LAROI went viral on TikTok (twice) [Case Study]
In this case study of viral success, Amber Horsburgh explores how 17-year-old Australian rapper, The Kid LAROI was able to achieve TikTok virality twice. Guest post from Amber Horsburgh Watch. Continue reading
How to market music on TikTok, Triller, Instagram Reels
Johnny Cloherty of Songfluencer discusses marketing music on TikTok, Triller and more on this new episode of the Music Bis Weekly podcast. Songfluencer strategically matches music to key tastemaker influencers. Continue reading
How are TikTok royalties calculated?
As TikTok continues to grow in popularity and create music stars seemingly overnight, more and more artists are becoming curious about how their royalties are calculated on the platform. Guest. Continue reading
Artist’s guide to getting verified on TikTok
As with other social media platforms, it’s in your best interest to get your artist account verified on TikTok. Here, we walk you through how it’s done and what it. Continue reading
