What should I post? The Musician’s Social Media Pyramid can help

What should I post on social media and how often should I post are two of the most frequent questions that Hypebot readers and my students at Berklee ask. So. Continue reading

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Meta adds consistent volume controls between Reels and Stories

This post covers some backstory on media volume controls and how Instagram and Facebook have finally listened to complaints and begun to compress content volume. by Bobby Owsinski from Music. Continue reading

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5 tips to get more engagement on social media for musicians

The music might be great, but you need people to listen to it! Here are some sage tips on how you can get the word out (successfully) with social media.. Continue reading

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TikTok album pre-saves

How to stay on top of TikTok trends

Every artist could benefit from blowing up on social media, and hopping on the right trends are the way to do it. Here are some helpful tips on how to. Continue reading

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New social media platforms musicians need to explore in 2023

Jumping on a platform before everyone else can have its benefits, but keeping up-to-date with all the new social media trends can be a full-time job. Here are four growing. Continue reading

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4 Social Media Hacks that increase engagement

You’ve probably seen countless social media-related tips and tricks. However, these four simple hacks may surprise you… by Bobby Owsinski of Music 3.0 Social media keeps evolving so that what. Continue reading

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10 Myths Social Media you should stop falling for

It’s really easy to get caught up in the collective wisdom of the Internet, but often it’s wrong. This could be because an isolated case was blown out of proportion,. Continue reading

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Hootsuite shares the best times to post on social media in 2023

I use the social media management platform Hootsuite many times a day to schedule posts and monitor Hypebot and a multitude of social media accounts. Now the Hootsuite team of. Continue reading

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8 things musicians should never do on social media

Bobby Owsinki offers some usually unspoken but universal do’s and don’ts that musicians (and the rest of us) need to follow to maintain good social media health. by Bobby Owsinski. Continue reading

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The State of Music Advertising in 2023

Many technological strides have reshaped the world of music marketing this past year, and this report from the Ads team at Sony’s indie distribution powerhouse, The Orchard, summarizes the current. Continue reading

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