Meghan Trainor vs. Sam Smith: Comparing TikTok marketing strategies
Meghan Trainer and Sam Smith both recently released singles that have been hovering all around TikTok. However, each artist took a different approach, leading to different outcomes. Here’s the breakdown.. Continue reading
Singer Sam Smith Shares New Preferred Gender Pronouns
Singer and songwriter Sam Smith, who came out as nonbinary earlier this year, announced that they are officially changing their preferred gender pronouns to they/them. "Today is a good day. Continue reading
How Do Advances In Technology Change The “Live Experience”
With advances in the development of technology, what it means to see something "live" has changed. With the stage being brought into people's homes YouTube and Facebook Live, concerts have. Continue reading
5 Musicians Killing It On YouTube
YouTube can be one of the most important resources for up and coming artists. Whether you are covering songs, or putting out your own music, it is essential you build. Continue reading
Memphis Industries On Running An Independent Label
Topspin's Jim Wallis talks with Matt and Ollie Jacob, brothers and co-founders of London-based indie label Memphis Industries about running a label and how direct-to-fan plays work as an aspect. Continue reading
New Global Head Of Music Lyor Cohen’s Letter To His YouTube Team [FULL TEXT]
Former top Def Jam and Warner Music Group executive Lyor Cohen has been named the Global Head Of Music for Google's YouTube (more here), and began his tenure with a. Continue reading
Ariana Grande, Kanye West Get Biggest VMA Bump On Spotify
The VMAs may have taken a ratings hit, but they still deliver a bump on Spotify. After Ariana Grande and Nicki Minaj’s workout-filled performance of their new single “Side To. Continue reading
Music Publishing News Roundup 8.12.16: Ozzy Sued For $2M • Cox Owes BMG $25M • Ed Sheeran, Sony/ATV Sued
Ozzy Osbourne and his company Blizzard Music Limited have been sued by his former songwriting partner and bassist Bob Daisley. Daisley claims that Osbourne and his company had been improperly deducting. Continue reading