How to know if you’re ready for a music publicist

A great music publicist can make people stop and pay attention to your art, but it can be difficult to get them to care about your career. A guest post. Continue reading

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Hiring a music publicist: Artist’s guide

Music publicity, while one of the toughest jobs in entertainment, is also one of the most important, and as an artist, hiring the right publicist can make or break the. Continue reading

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Music Career Advice For Managing A Publicity Crisis

In reality, not all publicity is good publicity, and as a band or musician, your public image is your lifeblood, and needs to be carefully taken care of. Whether it’s. Continue reading

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3 Reasons Your Last Music Release Failed [Cyber PR]

Suz of The Rock/Star Advocate and Ariel Hyatt and her Cyber PR team join forces to share the bad news along with the good regarding why your last music release. Continue reading

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A Musician’s Guide To Creating Community – 9 Steps to Nurture Your Super Fans [Cyber PR]

"I spoke on an incredible panel for AIMP here in New York City a few nights ago all about branding and marketing," writes Ariel Hyatt of CyberPR, "and in a. Continue reading

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Your Marketing Plan Is Your Future – Do You Have One? [Cyber PR]

Rising above the chatter is one of the most important and difficult problems faced by any music marketer or musician.  But the task becomes far less daunting if you have a marketing. Continue reading

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Inside Indie Artist Macy Todd’s Spotify Playlist Campaign [Cyber PR]

Getting your music on Spotify playlists is the new Holy Grail of music marketing. But making it happen – particularly for an indie D.I.Y. artist like Macy Todd – isn't. Continue reading

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9 Questions You Should Ask Before Hiring A Music Publicist

The New Year can mean new beginnings for your music career. Maybe you would like to tour more. Maybe you would like to increase your social media following. Maybe you. Continue reading

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Complete Musician’s Guide To Preparing For A Publicity Campaign

By David Roberts is founder of Nashville consultancy the Sunshine Promotion company. He blogs at "Sunshine Promotion".  I’ve touched on publicity briefly in other articles, but recently I had the. Continue reading

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6 Critical Ways To Manage Your Expectations of Digital PR & Social Media Marketing

Setting goals is crucial to marketing plans, but you also need to manage your expectations. For example, you can’t expect to sell 50,000 copies of your album in 3 months. Continue reading

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