MusicThinkTank Weekly Recap: Twitter #Music Is a Dud & More
Where The Music Industry Thinks Out Loud Jon Ostrow: Twitter #Music Is a Dud… But Twitter is Still Critical To Your Marketing Mark Doyon: Think of Your Music. Continue reading
Think of Your Music As A Service, Not As A Product
As a musician, do you think of your music as a service or as a product? Before the phonograph, people could only experience music live. Now, people can experience music. Continue reading
How Vinyl & iPods Ganged Up to Kill the Audio CD
On Music Think Tank, Tom Dennehy posts about the book, Trade-off, by Kevin Maney which states that a truly successful product provides either the richest user experience or the greatest. Continue reading
Ethan Kaplan: Culture Is A Product
Guest post by former Warner Bros. Records digital exec Ethan Kaplan of Live Nation Labs. He blogs at Black Rim Glasses. A year ago I walked out of the Warner. Continue reading
Music As A Free Commodity
Many people want to sample something before buying or investing in a product. For example, we all like trying samples of food or test driving a car before making a. Continue reading
MTT Weekly Recap: Music Marketing Basics, Twitter Fans, Independent Musicians
Where The Music Industry Thinks Out Loud Ariel Hyatt: 3 Musician Marketing Basics: Newsletter, Products & Polls Brian Hazard: Prescreen Your Future Fans with Twitter Rich Gordon: Is this the. Continue reading
Ariel Hyatt’s Music Marketing Basics: Newsletters, Products & Polls
Ariel Hyatt, fresh from the ASCAP Expo in Los Angeles, has some music marketing lessons for all artists. As many know, making it in the music industry is very hard.. Continue reading
Great Marketers Aren’t Afraid To Annoy
On Music Think Tank, Minh Chau writes about a lesson in marketing music. He emphasizes that you must have a good product and know your target audience. The biggest thing. Continue reading
