Not Getting The Media Coverage You Want? Go Get It!
Getting press coverage should be easy in the digital age, right? WRONG! Check out today's article to see how not much has changed in the world of Public Relations when. Continue reading
7 Things Publicists Wish Bands Knew
Bands and their publicists are a team. However, too often bands are laboring under the illusion that there is an A + B = C formula when it comes to. Continue reading
5 Types of Pitch Emails All Music Journalists Hate Getting From Indie Bands
By Jhoni Jackson on Sonicbids Blog Pitches from brand new bands and artists not tied to a public relations company are unarguably the ones that catch the most skepticism from journalists. Sometimes it only takes. Continue reading
9 Questions You Should Ask Before Hiring A Music Publicist
The New Year can mean new beginnings for your music career. Maybe you would like to tour more. Maybe you would like to increase your social media following. Maybe you. Continue reading
Smart Artists, Smart Fans
By Dan Servantes from Berklee College of Music's Music Business Journal. The Internet age has drastically altered the dynamics of the interaction between corporations and their customers. Talking down at consumers,. Continue reading
Giving Music Journalists Lead Time To Ensure Maximum Press Coverage
By Jamie Ludiwg from the Sonicbids Blog. When it comes to coverage, "lead time," or the amount of advance notice a publication needs to assign an article before its run. Continue reading
Why You Should Stop Sending So Many Press Releases To The Music Press
By Lueda Alia from Alueda. Last night, I came across an article titled “I Read and Replied to Every Single PR Email I Received for a Week” by Zach Schonfeld,. Continue reading
Are Press Releases Still Relevant For Music Marketing?
The press release has lost value in recent years as the web has opened up a wide range of communication channels that bypass traditional gatekeepers. Yet, despite the reduced role. Continue reading
