Premiumization 101 for Musicians
What is the value of music in the digital age? Music conveys emotions and is abundant which can make it hard to sell as a product. Musicians are finding other. Continue reading
Artists: Change Your Thoughts/ Change Your Mind. Change Your Life.
Admit it – many artists are nerds – or at least were nerds. This perspective may be affecting you more than you realize and may hinder you from moving forward. Continue reading
Is Money Limiting Your Band’s Growth?
On Music Think Tank, Marcus Taylor suggests that money is bad for your band. He explains that focusing on short-term methods of monetising your music career too early can be. Continue reading