
NIVA State of Live: How US Independent Venues Power Local Economies
Across the United States, independent music venues are doing far more than hosting concerts—they are fueling jobs, tourism, and cultural connection in every community. A new state level reports from the National Independent Venue Association (NIVA) shows just how vital these spaces are to state and local economies, while also highlighting the challenges threatening their survival.

How Bands and Music Venues Can Market Live Shows Like the Pros
Even the best live performances can fall flat if nobody knows they’re happening. Whether you’re a band gearing up for a new release or a venue building your calendar, effective marketing is what turns a good show into a packed house. Learn how bands and music venues can market shows like the pros.