MusicThinkTank Weekly Recap: Spotify’s Clout • Make Your Lyrics Shine • Be Your Own Promoter

This week on MusicThinkTank, an examination of Spotify's clout in the world of streaming, some advice on how to be your own promoter and a few tricks for how to combat. Continue reading

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Why Aren’t More Musicians Using Twitch?

Twitch, a service which allows users to live stream their video game playing to fans, remains a largely untapped source of potential revenue for gamer musicians, with the exception of. Continue reading

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Warner Music Act Foals Partners With GoPro For 360 Degree Music Video [WATCH]

Warner Music act Foals has partnered with GoPro to shoot and release a 360 degree music video. Shot with GoPro's new spherical virtual reality technology, the video is interactive allowing fans. Continue reading

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Apple Music Uses Snapchat To Offer Look Inside Beats 1 Global Studios

Since even before it launch, Apple Music has been using social media creatively to promote Beats 1. From "leaking" details to posting "exclusive" interviews on YouTube, Beats 1 and Apple. Continue reading

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Why Taylor Swift Chose Not To Fight YouTube

Swift has gained quite a bit of attention recently for keeping her tunes off of both Spotify and, initially, Apple Music. But what about YouTube?

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Antitrust Lawfare Breaks Out: Google, Spotify vs. Apple

Amidst a host of other suspicious activity on the part of Spotify and Google, the Federal Trade Commission is instead investigating Apple regarding their 30% commission on "digital consumables" sold. Continue reading

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Labels Mull Pulling All Music Videos From YouTube

Record labels are considering pulling all music videos off  YouTube because its become the free music service of choice for so many.  They're are upset over the lack of revenue. Continue reading

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Music Think Tank Weekly Recap: Getting Featured • The Art Of DJing • Music Videos On A Budget

This week on MusicThinkTank.com we examine how you can get your music featured, explore the art of DJing, and share some tips for filming a high quality music video on a budget.

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Why Facebook Would Start A New Music Service

Why would Facebook want to join the increasingly crowded field of music streaming? Here we look at some of the advantages Facebook might have over its many competitors.

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I Second That Emotion: The Emotive Power Of Music In Advertising [INFOGRAPHIC]

A new study out from Nielsen reveals that the use of music in advertisements has been shown to increase their effectiveness at tapping into the emotions of potential customers. 

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