New Google+ Events Should Entice Musicians & Marketers

Last week Google's I/O 2012 developers conference got a huge amount of press for putting on a great show and delving deeper into the possibility of such futuristic products as. Continue reading

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Creative Marketing: Wayne Coyne, Adam Duritz, Fort Atlantic, Trash Talk, Metaform, Here We Go Magic

Recent creative examples of music merch and marketing include getting cred for using Twitter, releasing an album on Nintendo cartridges, making a studiously transgressive label announcement, fansourcing mixtape art and. Continue reading

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Using Pinterest for Artist Marketing

Guest post by Valeria Bornstein of Fame House Pinterest has quickly become one of the fastest growing social media sites, now boasting over 11.7 million unique visitors per month and. Continue reading

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Musicians: Stop Building An Email List

Guest post by Chris Rockett of Music Marketing Classroom. I know the title of this post may seem a little bit weird considering I have been banging on about fan. Continue reading

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Top Pinterest Tools & Tips For Music Marketing

Since my early call that music marketers should be paying attention to Pinterest, it's become an increasing focus for a variety of folks in the music industry. Now one of. Continue reading

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5 Ways To Market Music With Facebook Interest Lists

Among the many recent changes at Facebook was the introduction of Interest Lists. Though this may not be the strongest tool in your marketing arsenal, it does have some potential. Continue reading

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Bob Baker On the Fan Engagement Triangle [VIDEO]

A few months ago, CD Baby president Brian Felsen interviewed me at the TAXI Road Rally. In this short segment we discuss old and new models of engaging with fans,. Continue reading

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Apple Will Help You Create & Sell Multimedia Music Projects For The iPad

Guest post by Bob Baker of TheBuzzFactor. Apple caused a stir some weeks ago when it launched iBooks Author, a new free app that indie authors and book publishers can. Continue reading

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11 Top Ways To Create Compelling Music Video Content

This guest post is by Bob Baker and Kendra Wright of www.TheBuzzFactor.com Every artist should be using online video as part of their promotional toolkit. That means you must set. Continue reading

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