Even Überhip Pitchfork Acts Still Use MySpace

Though MySpace is clearly seeing hard times compared to earlier years and merely invoking the name seems to inspire apoplectic fits in the hipoisie, there are still good reasons to. Continue reading

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Music Marketing on Google+?!? Resistance is Futile!

I'm trying to get used to Google+ because I consider it an inevitable part of my future. In fact, Google+ will eventually have to be a part of most music. Continue reading

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Visual Music Marketing On Instagram

Instagram, the photo sharing app for the iPhone, has taken off with millions of users and a heck of a lot of photos. Recent experiments by Moby, The Deftones and. Continue reading

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Music Marketing Roundup: Pitbull, Gloria Gaynor, Blackwell + Fuller, Babe Youth, Nick Jonas & More

A roundup of the the lastest promotions and deals in the world of music branding and marketing. Pitbull is gearing up for the June 21 release of Planet Pit with. Continue reading

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Zumba & Pitbull Reveal Music Marketing Opportunity

The Zumba dance/exercise phenomenon has become an international subculture. Creaters Zumba Fitness is now leveraging their use of upbeat dance music to create a music marketing platform that recently kicked. Continue reading

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MTT Weekly Recap: Music Marketing Basics, Twitter Fans, Independent Musicians

Where The Music Industry Thinks Out Loud Ariel Hyatt: 3 Musician Marketing Basics: Newsletter, Products & Polls Brian Hazard: Prescreen Your Future Fans with Twitter Rich Gordon: Is this the. Continue reading

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Music Marketing With QR Codes: How To Get Started

QR codes – those strange symbols that use the cell phone to link the offline and online worlds – are are going mainstream in the U.S. for even more reasons. Continue reading

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This Week on MTT: How To Make Cash From Covers

Several great essays appeared on MTT this week: Jill Haverkamp: 6 Case Studies on Successful Online Music Marketing Alex Holz: Cash for Covers Jonathan Jaeger: Product Placement Won't Save the Music. Continue reading

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