Tag: music marketing

set.live

Music Marketing 2025: Swifties, Vaporwave, Superfans & More

Understanding today’s music audiences is key to music marketing success. Learn how algorithms, niche communities and more are helping artists connect with fans in the new playbook for music marketing 2025.

Alana Bonilla on 03/24/2025 in D.I.Y. | Permalink | Comments (0)
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Mastering Branding For Musicians

A strong music brand is the key to standing out, but it takes more than just great music to build lasting success. From defining your identity to mastering visual aesthetics and storytelling, learn how to master branding for musicians.

Alana Bonilla on 03/21/2025 in D.I.Y. | Permalink | Comments (0)
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social media for musicians How to write music that goes viral

Important TikTok Updates for Musicians 2025

There are some important TikTok updates for musicians already in 2025 that make it easier to pitch music, manage artist accounts, resolve technical issues and more. Important TikTok Updates for. Continue reading

Alana Bonilla on 03/14/2025 in D.I.Y. | Permalink | Comments (1)
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MIDiA

Scenes 2.0: MIDiA’s updated entertainment playbook

The future of entertainment isn’t about going big – it’s about going niche. This updated MIDiA playbook for music marketing explores how tapping into smaller, more specific scenes can drive real, lasting success.

Alana Bonilla on 03/11/2025 in D.I.Y. | Permalink | Comments (1)
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How To Promote Music and Concerts on TikTok

TikTok has made it easier to reach new fans. Learn how to use trends, challenges, and smart strategies to promote music and concerts on TikTok.

Alana Bonilla on 03/10/2025 in Music Marketing | Permalink | Comments (1)
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Live Music Crisis

How to grow an Engaged Fanbase using Identity Resonance

Do you want to grow an engaged fanbase that truly connects with your music? Olivia Jones from MIDiA Research shares how identity resonance turns listeners into superfans who stream more, buy more, and often become fans for life.

Alana Bonilla on 03/03/2025 in D.I.Y. | Permalink | Comments (0)
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Clio Music Award winners showcase 5 Music Marketing Trends

The recently announced 2025 Clio Grand Music Award winners showcase 5 music marketing trends worth noting, including cultural storytelling and artist-driven campaigns.

Alana Bonilla on 02/28/2025 in Music Business | Permalink | Comments (1)
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TikTok refreshes desktop app

TikTok refreshes Desktop App in challenge to YouTube

TikTok refreshes Desktop App, in the latest salvo in its ongoing battle with YouTube.

Bruce Houghton on 02/28/2025 in Apps, Mobile & SMS | Permalink | Comments (0)
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Clio Music Award winners music marketing trends

Clio Music Award winners: Pearl Jam, Megan Thee, More

The Clio Music Awards winners have been announced for 2025 recognizing creative excellence in music marketing and the use of music in advertising globally.

Bruce Houghton on 02/26/2025 in Conventions & Awards | Permalink | Comments (0)
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Pre-Launch Strategies for successful Music Video Releases

Successful music video releases don’t just happen. These simple strategies executed before the release will help you build hype, stay organized, and get more views.

Alana Bonilla on 02/20/2025 in D.I.Y. | Permalink | Comments (1)
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