How Many Sell-Outs Does It Take To Change A Music Business?

I am sure by now you have already heard or read the NPR piece on how much it costs to make a hit record. And whereas the exact numbers may. Continue reading

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Not Free: Revenue Innovation For The Music Industry

Saul J. Berman's "Not For Free: Revenue Strategies for a New World" offers a solid approach to understanding revenue innovation in a constantly shifting digital landscape. Berman discusses revenue innovation. Continue reading

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Redefining Success In Music

To many, landing a recording contract is success. However, with the changing music landscape and shrinking physical sales, the definition of success has changed. On our sister blog Music Think. Continue reading

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MTT Weekly Recap: Music Marketing Basics, Twitter Fans, Independent Musicians

Where The Music Industry Thinks Out Loud Ariel Hyatt: 3 Musician Marketing Basics: Newsletter, Products & Polls Brian Hazard: Prescreen Your Future Fans with Twitter Rich Gordon: Is this the. Continue reading

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Is this the best or the worst time for independent musicians?

On Music Think Tank, Rich Gordon poses an interesting question – Is this the best or the worst time for independent musicians? With the ever growing DIY movement, musicians are. Continue reading

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Here We Go Again: The bright new future ahead where we can all share music in the cloud, NOT..

The music industry and the web are buzzing about Google’s new cloud music service. On Music Think Tank, David Greenberg shares his opinion on music in the cloud and points. Continue reading

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Generate Demand For Your Music With Loss Leaders

The debate roars on over giving music away for free. Yesterday, Bruce wrote about it on Hypebot in How To Turn Free Into Paid: Lessons From Evernote Today on Music. Continue reading

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The Silver Bullet for Music Business Success?

On Music Think Tank, Minh Chau has found an overarching theme that leads to music business success. Through various stories and advice from music industry events, Minh realized that the. Continue reading

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Is The New Digital Ecology More In Harmony Than The Industrial Model?

Catherine Hol’s post on Music Think Tank explores the new digital ecology and the challenges of standing out. She discusses Kyle Bylin’s post about the collapse of the record industry. Continue reading

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The Realities of Making a Living with Music in 2011

On Music Think Tank, Bob Baker is about to give you a dose of reality with his post. His rant is in response to all the posts about the doomed. Continue reading

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