Why do we stop discovering new music as we get older?

This week’s Hypebot Flashback Friday resurfaces a post that may have music marketers rethinking their career choices. It’s a study that shows how our musical tastes calcify as young as. Continue reading

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alternative Social media apps for marketing music

Spotify set to add TikTok-style swipe music discovery

Spotify will announce the addition of a TikTok-like music and podcast discovery stream at its Stream On event on March 8th. A new mobile homepage similar to TikTok will allow. Continue reading

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The ugly truth about music discovery

Music discovery is the buzziest buzzword in music today, and for a good reason. Everyone wants to get ahead, but few know the truth. A guest post by James Shotwell. Continue reading

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Spotify to add TikTok-like music discovery

Spotify continues to test a long-rumored discovery feature that looks a lot like your TikTok ‘For you page’. A guest post by James Shotwell of Haulix. First came Snapchat stories, and. Continue reading

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5 nasty truths about music discovery

Every platform wants to help with music discovery, but what does that mean? Let’s discuss the reality behind music’s buzziest term. A guest post by James Shotwell of Haulix. Every. Continue reading

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Though still under the radar, gaming is now huge for music discovery

While radio once reigned supreme for music discovery, the digital age has caused these discovery points to change and evolve several times. Most recently, gaming has begun to draw the. Continue reading

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Are TikTok Song IDs accurate

New Study shows TikTok’s massive impact on music discovery

TikTok has gained something of a reputation for being a music industry hit-maker, something which a new report MRC Data confirms to be completely true. Do people really listen to. Continue reading

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Spotify adds What’s New personalized new music, podcast feed

Spotify has added What’s New, a feed that gathers the new releases from the artists and podcasts that a user follows on Spotify.  With 50,000+ hours of content uploaded to. Continue reading

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The state of new music discovery

In the latest example of how the industry is changing, yesterday we wrote about a new study that shows just how powerful TikTok is for music discovery. It’s clear that. Continue reading

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Does radio still matter in the streaming age?

Does radio still have a role to play in the streaming age? Some consumers argue that, when it comes to music discovery, radio still reigns supreme. In this latest piece. Continue reading

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