How To Create A Great Music Marketing Plan
While the term 'marketing' gets tossed around a lot in the music business community, it's important to take a step back and think about what that word actually means in. Continue reading
It’s Easier For New Artists To Gain Traction On Spotify says CEO Daniel Ek
Artist and music discovery on Spotify were among the topics covered during Monday's earnings call. With CEO Daniel Ek sharing some stats that show that the despite the fact that. Continue reading
Adding Value To Your Email List
As an artist, it can be difficult to keep up with social media algorithms, and to effectively game the system enough to make social channels an effective promotional tool. Luckily,. Continue reading
Engaging Fans: 5 Tips For Your Next Show
Disappointing live shows are, unfortunately, endemic in the music industry, particularly for bands that are just finding their feet, and a tepid live experience can often leave potential fans regretting. Continue reading
Getting It Done: The Week In D.I.Y & Indie Music
This week, we offer sage council to independent bands and artists out there on a variety of issues, including how to sell merch without coming off as too 'sales-y', when. Continue reading
Decoded: The Smart Way To Spend Your Music Money (Pt. 1)
In part one of five part series on how to effectively allocate money in the correct places in order to benefit your music career, we hear four pieces of advice. Continue reading
The Art Of Marketing Music
For many listeners, music is far more than just sound, and acts as a strong emotional force. This makes music, and the inextricably linked if sometimes adversarial format of radio. Continue reading
Key Advice For Marketing Artists [Jake Udell]
In this important piece of marketing advice, Jake Udell expands on his theory that the most important marketing an artist can do is to their core fans, and the value. Continue reading
Best And Worst Times To Post On Facebook 2019
Facebook may not be the holy grail of music marketing that you'd hoped, but with 2.32 billion monthly active users, it's still an undeniably important channel. So, when are the. Continue reading
Old School Music Marketing Trick That Holds Up In 2019
In the competitive modern music economy, any marketing edge you can gain in the crowded playing field is key. Here we look at classic marketing tool which not only holds. Continue reading
