7 Types Of Singles You Need To Release In 2020

While albums still showcase an artist’s chops, the rise of the streaming age has made the single an essential tool for musicians. In this piece we identify the seven essential. Continue reading

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Q&A: Understanding Facebook Ad Targeting With Kayla & Matt

Facebook ad targeting can be a thorny area for artists, and with money on the line, it’s important to get it right. In this Q&A, we look at some key. Continue reading

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4 Ways To Promote Music On Twitch (Besides The Obvious)

Even in pre-lockdown times, Twitch was one of the fastest-growing platforms among musicians. Now, with live streaming more important than ever, we’re checking out four ways artists can utilize Twitch. Continue reading

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Tailor Your Music Marketing Campaigns For Different Types Of Media

In order to most effectively market your music, it is essential for you to understand the four types of media channels available to you as an artist, and to the. Continue reading

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How to Process Music Industry Data

In this piece, Liv Buli explains the Data Pyramid, a tool which allows musicians to synthesize data and information into actual actionable intelligence. Guest post by Liv Buli of Berklee. Continue reading

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The Importance Of SEO For Musicians, Creators In 2020

For artists, search engine optimization (or SEO) has always been a key part of any comprehensive marketing strategy, but with the current pandemic limiting artists’ ability to perform, and the. Continue reading

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Best Email Subject Line Ideas For Musicians

Be it fan or a publicist, whether or not someone will open your email is incredibly dependent on the subject line. For this reason, word choice and composition is hugely. Continue reading

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MUSICIANS: A Guide To Effectively Marketing Your Virtual Services

As the pandemic continues, virtual events are here to stay, but for some consumers, live streaming events can be a tough sell. Here we examine what artists can do to. Continue reading

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Getting Fans To Buy Your Music

Given the reality that social media numbers (if you can even get them) don’t translate into actual dollars in your pocket, what strategy can you pursue to actually get people. Continue reading

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6 Marketing Tips For Artists On Tiktok

While an incredibly popular platform, TikTok can be a complex animal when it comes to trying to market your music. In this piece, we look at six key tips to. Continue reading

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