YouTube Upgrades Channel Optimization

For artists looking to increase their YouTube channel’s potential, discoverability, and visibility, we’re checking in on few new updates to Symphonic’s YouTube optimization services. Guest post by Randi Zimmerman of. Continue reading

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The New Musician’s Hustle

When the pandemic first arrived, it quickly became clear that music was going to be one of the hardest-hit industries. Staring down a gig-less calendar, one artist here recounts the. Continue reading

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Fan Communities And How To Understand Them

Fans are critical to the music industry and the livelihood of artists, which means understanding different fan communities – and how they operate – is key to cultivating a successful. Continue reading

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The Difference Between Owned, Paid, And Earned Media

For any artist, getting media exposure is important to the success of your music, but understanding the breakdown between owned, paid, and earned media is key to navigating the world. Continue reading

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How I Got Hundreds Of Spotify Streams, Email Addresses For Under $50

Here independent musician Anne Reburn walks us through how she was able to dramatically grow her audience for less than $50 as part of a marketing campaign surrounding her latest. Continue reading

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Amazon Music For Artists: Customizing Your Profile & Engaging With Fans

Much as it has in other industries, Amazon is becoming an increasingly powerful force in the music business. If you’re an artist looking to use your Amazon Music profile to. Continue reading

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3 Benefits Of Live Streaming And How To Get The Most Out Of Them

Live streaming is clearly here to stay, and while many prefer in person, live shows, there are some benefits unique to live streaming. Here, we break down what they are,. Continue reading

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Holiday Marketing Tips, Ideas For Musicians

It’s the most wonderful time of the year – for merch! In a year that’s been tougher than most for bands and artists, the holidays are one of the best. Continue reading

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How To Improve Your Holiday Marketing Emails

For musicians, the Holiday Season is the ideal time to crank your marketing into high gear! Here, we look at how to tweak your marketing emails to up your engagement. Continue reading

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Guide To SEO For Musicians

SEO, or Search Engine Optimization, is a key part of music discovery for bands and artists and, with some tweaking, will help ensure that your content organically draws in traffic.. Continue reading

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