Tips & Tricks to distribute, promote music on Spotify
In addition to being one of the most popular streaming services, Spotify also has a number of important and versatile options for independent artists when it comes to promoting their. Continue reading
Adapting college marketing efforts during a pandemic
The pandemic brought with it a variety of challenges for the music industry. Beyond simply the cancellation of live events, the crisis has disrupted a variety of promotional channels as. Continue reading
3 ways to promote your upcoming album using a single
Releasing new music without first having a promotional strategy in place is a mistake. Here, we look at how to craft an effective marketing campaign around your next single that. Continue reading
The one marketing mistake every artist makes
When a band or artist drops a new song or video, getting it in front of the eyes and ears of fans becomes mission critical – unfortunately, in their efforts. Continue reading
YouTube best practices for 2021
With 2020’s pandemic induced migration to online, having a strong YouTube presence is more important for artists than ever before. Here, we dive into the best YouTube practices for 2021.. Continue reading
Using content pillars to define your artist brand
For those bands and artists looking to better define their brand, strategic marketing expert Dayna Young here breaks down how content pillars can be used to do precisely this. Guest. Continue reading
What you need to know about YouTube Art Tracks and how to make them
The phenomenon of Art Tracks on YouTube has generated a decent amount of confusion among musicians as far as who owns what, and whether they’re a necessary marketing tool. Here,. Continue reading
Video tips & tricks for your music marketing strategy
For bands and artists, video is paramount when it comes to their music marketing strategy. In this piece, experts from Rotor Videos share advice, tip and trick on how to. Continue reading
5 videos every musician needs to have
While most artists acknowledge that video is a key marketing resource, many don’t go beyond simple music videos. This article covers the five different types of video you should have. Continue reading
10 things to do now to leverage your growth as a musician
As an artist, the way in which you market yourself and your music is much the same way as you would any product or service, in that there are key. Continue reading
