Ed Sheeran performs live.

Ed Sheeran Is Letting Fans Curate His Setlists. You Should Too. 

Ed Sheeran is letting fans curate five songs in his setlist on his current tour. Is this something all artists should take note of?

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How to Get Your Song to 1,000 Streams [Marketing Plan]

Artists, here’s a breakdown of exactly how to spend your time and budget to make the biggest impact, and get your track to 1k streams.

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Stop Paying for Useless Music Promotion Metrics

Stop wasting money on vanity metrics like views and likes. This article explains how artists can drive real, measurable growth.

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A guide for promoting your music through Apple Music for Artists.

A Guide to Using Apple Music for Artists to Promote Your New Music

A guide for promoting your music through Apple Music for Artists. Here’s everything you need to know if you’re an indie artist.

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Empowered woman standing in front of Black Box music industry logo, symbolizing innovation and leadership in the music and entertainment technology sector.

Black Box’s Livia Tortella on Her Top Artist Brands of the Decade

Black Box shared their widely-anticipated annual “Top Artist Brands” analysis, expectedly featuring some bombshell picks. We talked to CEO Livia Tortella about their list.

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Independent Venue Marketing Lessons From Across the U.S.

Hypebot’s ‘In The Trenches’ interview series highlights the on-the-ground realities of concert marketing – from tiny independent rooms to multi-venue regional operators. Across these venues one thing is clear: effective live-music marketing is more strategic, data-driven, and community-rooted than ever. Learn standout independent venue marketing lessons from the people battling to fill their rooms.

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Stylish K-pop girl group members in black and white outfits with a vibrant pink pop art background, showcasing trending music culture and modern fashion.

The Context Behind K-Pop’s Biggest Scandal [MIDiA]

What K-pop’s biggest scandal has to do with western “360 deals” and the wholesale export of K-pop’s working marketing methodologies to global music markets.

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Is Scalability Overrated? Why Artists Should Do Things That Don’t Scale

This OpEd from Carlo Kiksen of The Fanbase Builder suggests that perhaps artists should do things that do not scale.

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NFT charity broadcast poster for World Food Programme's Don't Assume Day featuring diverse diverse artists and performers promoting awareness and social activism for global food security.

NTS Thrives in the Spaces That Streaming Leaves Behind

From our friends at MIDiA Research, a story about online radio and community building through NTS’ Don’t Assume Day.

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Get Artist Accounts Ready For Spotify Wrapped

Just 2 Days Left To Update Spotify Artist Accounts For Wrapped 2025

There are just 2 days left to update Spotify Artists Accounts for Wrapped 2025. Fortunately, Hypebot makes it easy with a checklist and tips from Spotify to help every musician get ready.

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AI Search Makes Press Essential for Musicians

Because AI Search relies on compiling sources from around the internet to generate related information, it’s more crucial than ever before to get your music reviewed.

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