Marketing Your BitTorrent Music Bundle

It's weird but if you create a BitTorrent Bundle featuring music and related content to build your brand or market a current release you still have to market the bundle. Continue reading

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Make Better Marketing Plans With A SWOT Analysis

In business classes, students learn how to create a SWOT analysis. Creating a SWOT can help you build a better marketing plan. For people trying to market their music, a. Continue reading

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Is Anti-Marketing Right For Your Band?

Musicians are always concentrating on how to market themselves to fans, but have you ever thought about purposely obscuring your band name or refusing interviews? On Music Think Tank, Derek. Continue reading

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Why Is Music Cheaper Now? It’s Supply & Demand.

Artists such as Sufjan Stevens think that selling albums for $3.99 is unfair, but Stevens does not recognize that the market has caused prices to fall. Brian Franke explains why. Continue reading

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