Tag: loyalty
ListenUp.fm: Turning Streaming Platforms Into A Music Marketing Tool
With more people streaming music online, many companies have developed products, services, and apps to enhance the listening experience. Apps like “We Are Hunted” and “Soundrop” help fans discover music. Continue reading
Tags: Benjamin Fruin, fans, Joe Galante, Kevin Ross, Listenup.fm, loyalty, marketing, Mathew Hawn, Mykas Degesys, Nashville, Natalie Cheng, Rdio, Ryan Davidson, Spotify, startup, streaming, Vanderbilt, Vytas Degesys
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How Well Do You Know Your Fans?
Fans are crucial to a sustainable career in music. Jonathan Ostrow emphasizes that not all fans are equal. He breaks down fans into various categories ranging from the listener to. Continue reading
Tags: categories, fan base, fans, hobbyist, Jonathan Ostrow, listener, loyalty, Natalie Cheng, relationship, superfan
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