The Rap Industry Needs SMS Marketing
By Max Porter at CallFire. With less than 10 percent of Facebook posts, and possibly less tweets, ever viewed, text messages have an open rate estimated at 98 percent and 90 percent texts are read. Continue reading
Last Week’s Most Read Posts On Hypebot
Fumbled Lady Gaga Release Could Cost Interscope $25 Million OP ED: Why Artists Should Not Use Tunecore Major Layoffs At Rdio World's Best Paid Musicians [Full List] The Musician As A Startup. Continue reading
Lady Gaga’s ARTPOP Sells 75% Less In Debut Week Than “Born This Way”
Lady Gaga's ARTPOP debuted at #1 on Billboard this week. But topping the chart took just 258,000 in sales, which represents a 75% drop from the 1 million copies Gaga's. Continue reading
Fumbled Lady Gaga Release Could Cost Interscope $25 Million
Lady Gaga's ARTPOP is likely to debut at #1. But expected sales of 250,000 would represent a 75% drop from the 1 million copies of "Born This Way" sold in. Continue reading
Late To The Party, Iovine In Talks To Launch Beats Daisy Music Service With AT&T
It's not often that Interscope head and Beats co-founder Jimmy Iovine is late an important party. But when it comes to streaming music, Iovine and Beats' yet to launch Daisy subscription. Continue reading
