How Fender Focused On 3 Trends To Build A Winning Future Focused Strategy (And Avoid Gibson’s Mistakes)
Fender has soared while Gibson and other instrument manufacturers have faltered despite both facing a shifting and uncertain marketplace. The reason for Fender's rise, according to Keith Jopling of consultancy. Continue reading
Gibson Guitar Formalizes Hands-Off IP Enforcement Approach Through Authorized Partnership Program
In the wake of a recent rash of lawsuits surrounding Gibson Guitar, the company has formalized its IP enforcement approach into something called an authorized partnership program. While a step. Continue reading
Gibson Guitars To Move Headquarters To Downtown Nashville
Gibson Guitars will relocate their global HQ to the heart of Music City. The company will open new offices at Cummins Station at 209 10th Avenue South, a historic property. Continue reading
WED. BRIEF: Gibson Exits Bankruptcy • Tracy Chapman Sues Nicki Minaj • Soundcloud + Instagram • More
TOP POSTS: This Week’s Most Read Posts On Hypebot
The most popular articles from the pages of Hypebot this week looked at the opening of Apple Music to all artists, Gibson Guitars' $135 million lifeline, six steps to getting. Continue reading
Bankrupt Gibson Guitars Gets A $135 Million Lifeline
A U.S. Bankruptcy Court for the District of Delaware yesterday entered an order granting Gibson Brands Inc. the authority to access the full amount of its $135 million in debtor-in-possession (DIP) financing and use of. Continue reading
Gibson Guitars Files For Bankruptcy
Guitar maker Gibson Brands filed for Chapter 11 bankruptcy protection on Tuesday. The company said it will continue to operate during the reorganization, but will wind down Gibson Innovations, which. Continue reading
