Why Fans Are More Important Than Listeners
It's impossible to please everyone, and trying to winner every casual listeners is a futile effort. Instead, artists are better off focusing on their core diehard fans – an overall. Continue reading
5 Ways Fans Can Help Music Chart
Getting your music to rank on one of the Billboard charts can often be the big break that helps kick an artists career up to the next level, and if. Continue reading
Building Community Inside Your Fan Base
In this piece, Angela Mastrogiacomo delves into the importance of creating community within a fanbase, and how to go about building a space for your fans, creating commonality, and showing. Continue reading
Creative Ways Of Engaging With Your Fanbase
The accessibility of social media has made it easy for artists to fall into to much of routine when communicating with their fans and get lost among the herd of. Continue reading
No More Genres: Making Your Musical Niche Work For You
Yesterday, top music industry analyst Mark Mulligan wrote that Niche Is Music's New Mainstream. But how do you find your own unique niche and connect with what Mulligan calls "a. Continue reading
Building Passionate Clusters Of Fans: Niche Is Music’s New Mainstream says MIDiA’s Mark Mulligan
In an increasingly fragmented music landscape where algorithms and streaming emphasize songs over albums and artists, success – even on a global scale – is found in the niches, says. Continue reading
5 Ways You Don’t Understand Your Fans and Why They’re Tuning You Out
As an artist, it's important to take a step back and ask yourself: do you really know who your actual fans? Here Chris Robley of CD Baby explains why communicating. Continue reading
How To Build, Nurture Your Community On And Offline
Community can be a dangerously nebulous word, and taking the time to develop one as a band or artist can be an intimidating prospect, particularly when there are so many. Continue reading
7 Ways To Promote Your Music And Grow Your Fanbase
In the modern music industry, being talented and unique isn't enough to help you stand out from the crowd of other artists, and gaining the kind of recognition you want. Continue reading
Playing To Strangers: Why Marketing To People Who Haven’t Heard You Is The Most Profitable
In this piece Amber Horsburgh breaks down some interesting streaming statistics suggesting that, contrary to many conventional marketing theories, marketing to listeners who have never heard your music can be. Continue reading
