Redefining The Hustle: How To Stop Spamming Your Fans

In this third segment of the Redefining the Hustle Series, Suzanne Paulinksi digs into an artist’s relationship with their fans, and how to strike a balance between promotion and authentic. Continue reading

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Getting Ahead, Winning Fans In Today’s Industry

Being a talented musician rarely translates into being a gifted music professional, but fortunately enough, these skills can be learned. Here we focus on some key strategies for marketing yourself. Continue reading

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Inside Youtube’s Artist Analytics Tool With Music In Mind

YouTube’s incredible reach makes it a must for artists looking to expand the community and fanbase. Recognizing this, the popular video-sharing platform recently rolled out a new Artist Analytics tool,. Continue reading

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How To Go From No Fans To Having A Real Fanbase [Music Biz Weekly Podcast]

You are a new artist with no fans and no following. You just finished recording your first release, now you think it’s time to get some fans. Wrong! How do. Continue reading

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Why New Artists Should Prioritize Engagement Over New Fans

In an industry as aggressively competitive as the music business, finding an audience is a challenging task with no guarantee of success. For this reason, unestablished artists are often better. Continue reading

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Maintaining Artist, Fan Connections 6 Feet Apart

With venue doors closed and tours cancelled across the world, artists are being forced to reinvent not only their careers but also their relationships with fans. So how does one. Continue reading

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Why Sharing Your Creative Process Is Important [Video]

While many perpetuate the idea that entertainment consumers only want to experience a refined final product, the reality is that fans and customers often wish to understand the creative process. Continue reading

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5 Ways To Show Up Other Than Just Instagram Live

Although Instagram Live has certainly been a boon to artists during this time of quarantine, the platform has become somewhat as a result. Here we look at five other ways. Continue reading

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Communicating With Your Fans During A Crisis

With so much going on, and the US facing multiple crises at once, it can be an awkward time for artists. Is it appropriate to plug new releases? How do. Continue reading

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Why Acoustic Versions Of Electronic Songs Matter

In this piece, Caleb J. Murphy breaks down why artist’s acoustic covers of their typically electronic songs are so enjoyable, and why it makes good business sense for artists to. Continue reading

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