Basic Marketing Principles For Artists: Increase Amount Of Money You Charge [Part 3 of 3]
On Music Think Tank, Ariel Hyatt has the final segment of her series, “Basic Marketing Principles For Artists”. In part 3, she explores increasing the amount of money you charge.. Continue reading
In Defense of 1,000 True Fans: How Kat Parsons Has Built Her Mailing List to Over 10,000 Strong
On Music Think Tank, Ariel Hyatt has a new post in her “In Defense of 1,000 True Fans” series. In the post, Ariel interviews Kat Parsons who has taken the. Continue reading
Fan Friction: How The Internet is Failing Artists [Adam Bernard]
The Internet has allowed people to discover new artists and music, but it’s still hard to convert these people into fans. On Music Think Tank, Adam Bernard talks about how. Continue reading
Bridge The Digital Divide: Connect With Fans Online, Meet Up Offline With Uberlife
There are so many ways for artists to connect with fans online. Tools like Facebook, Twitter, Instagram, and Path help people share their lives with others. But what about tools. Continue reading
The Four P’s of Playing Live Shows: Promotion
This week, Dave Cool follows up on the Four P’s of Playing Live Shows with the next element: Promotion. If you missed the first post about preparation, read. Continue reading
Marketing OneOH!One: Break On Through To The Tangential Side
When Marketing music, the focus must begin and end in a single place: THE AUDIENCE. On Music Think Tank, David Greenberg blogs about the importance of knowing your audience and. Continue reading
The MusicThinkTank.com Weekly Recap: Unbundling The Album
Where The Music Industry Thinks Out Loud Bobby Owsinski: The Science Of Email Timing Mark Doyon: Hear-Like-Buy: Why Spotify Is Marketing, Not Commerce Frank Woodworth: Unbundling the Album: A Business. Continue reading
David Dufresne On Spotify: Millions of DJs
Many artists have already expressed their concerns with Spotify and other streaming services. There’s concerns over the small amount of revenue, the unfairness felt by many indie artists/labels versus major. Continue reading
Why I Still Use Jango
Ever heard of Jango? It's Pandora-style Internet radio where artists can pay to get airplay alongside big name artists. On Music Think Tank, Brian Hazard talks about what Jango has. Continue reading
MTT Weekly Recap: How A Major Label Markets A New Artist
Where The Music Industry Thinks Out Loud Bruce Warila: Getting the music advertising ROI calculation correct… Minh Chau: How A Major Label Markets A New Artist Mario Evon: Are you. Continue reading
