How To Keep Fans Engaged On Social Media Before A Show
Engagement (particularly when it comes to social media) has become all the buzz for not only bands and artists looking to connect with fans, but also for the venues where. Continue reading
Rap, Activism, And Resonance: Measuring Event-Centric Fan Engagement
Rap and hip-hop have long been a powerful platform for social commentary and raising cultural awareness and, as the social and political climate grows more intense, we take a look. Continue reading
Your Three Communities Part 3: Ambient Fans
Ambient fans. You know the one's were talking about even if you've never heard the term before. "They are your social media friends who are aware of you via Twitter,. Continue reading
Your Three Fan Communities Part 2: Your Engaged Fans
In part 2 of this three part series on fan communities and engagement, Ariel Hyatt of CyberPR explores how to identify and communicate with engaged fans. Unlike super fans, "they’re. Continue reading
Your Three Communities, Part 1: Your Super Fans
Building community is the best rewarding way to build an engaged fanbase. Amanda Palmer's crowdfunding efforts earned her $2.8 million from her community of supportive fans. Ariel Hyatt of CyberPR. Continue reading
Fan Pyramid: How to Identify 5 Levels Of Fans, Engage Them
Think of your fans as a pyramid with your most devoted and loyal fans at the top. Michael Brandvold and Jay Gilbert discuss the five levels of the Fan Pyramid. Continue reading
Dear Musicians: Conversation Is The New Connection
Although interacting with fans via social media is often touted as an excellent way to expand one's fanbase, and one of the best ways to do this is take a. Continue reading
#DeleteFacebook Reminds Why Email Newsletters Matter
While Facebook's latest data problems, the #DeleteFacebook campaign and even ongoing algorithm changes hardly mean the end of the social giant as a music marketing tool, they are stark reminders. Continue reading
Why Music Fan Data Matters
While it's been established that most online sites are collecting as much of our data as possible, artists and bands would do well to adopt a similar strategy, as carefully. Continue reading