Gone Is CPC, Long Live CPO (Cost Per Outbound Click)
In the wake of a recent lawsuit against Facebook as a result of the company committing advertising fraud, Jason Hobbs takes a look behind the scenes to explain how artists. Continue reading
Music Business Facebook Groups You Ought To Join
Networking is a huge part of achieving success in the music industry, and one of best resources for doing outside of conferences and conventions is, perhaps surprisingly, Facebook groups. Here. Continue reading
Facebook Adds Millions Of New US, Canada, EU Users After 2 Years Of Stagnation
Facebook now has more than 2.45 billion monthly users, up 1.65%, from 2.41 billion in Q2 2019 when it grew 1.6%. The social behemoth now has 1.62 billion daily active. Continue reading
How Are Musicians Utilizing Facebook Groups?
Despite being an impressive marketing tool, artists all too often dismiss Facebook Groups as unnecessary. Here we hear from four artists about their success using Facebook groups as a way. Continue reading
How To Craft A Killer Facebook Video Marketing Strategy
While many artists may consider YouTube to be the go-to for video marketing, Facebook is actually a far more effective platform. Here we look at how to use Facebook to. Continue reading
Music On Facebook, Instragram Adds 7 Countries In Europe
Music on Facebook and Instagram launched today in The Netherlands, Norway, Denmark, Finland, Iceland, Romania, and Slovakia, bringing to 30 the total number of countries across the EMEA with music. Continue reading
How To Engage With Superfans Using Facebook, Instagram
As an increasing number of music fans head to social media channels like Instagram and Facebook, the platforms are offering an increasing number of services to artists to help them. Continue reading
What Musicians Have The Most Fans On Facebook?
As of last month, Shakira was the most popular musician on Facebook with almost 101 million fans on the social media. In contrast, Beyoncé was ranked tenth with 62 million. Continue reading
Facebook Implementing New Video Publishing Tools
In a bit of good news for artists, Facebook recently announced at the Internatinoal Broadcasting Convention that will be unveiling a set of new video publishing features, including updates to. Continue reading
