Oddisee Fights “The Good Fight” [Case Study]
When D.C. hip hop artist Oddisee decided to release his sophomore album The Good FIght this year, it presented an excellent marketing opportunity for his promotional team, who utilized the artist's interest in coffee as a means. Continue reading
Sean Combs Moves Bad Boy Label From UMG To Sony’s Epic Records
Sean Combs has moved his Bad Boy Entertainment to Sony's Epic Records from Universal Music Group's Interscope. The deal includes two upcoming albums from Combs aka Puff Daddy. The deal was. Continue reading
5 Clever Ways To Promote Your Show Beyond Posters, Facebook
While pushing your show on social media and plastering your town with promotional posters can be effective to a certain extent, there are are several other less obvious ways to. Continue reading
The Struggle Of Selling vs. Giving Away Music [Kosha Dillz]
Here rapper Kosha Dillz discusses the pros and cons of giving music away for free, with a specific focus on how offering free music can frequently benefit an artist in. Continue reading
How To Monetize Your Music On YouTube
YouTube has undeniably become one of the most important tools with which artists engage both preexisting and potential fans, but in order to effectively monetize this engagement, a certain procedure must be. Continue reading
Spotify’s New Stretch Goal: 100 Million Users By Christmas
Spotify has put a full court press on customer acquisition and it appears to be working. Perhaps motivated by new competitor Apple Music or in preparation for a 2016 IPO,. Continue reading
Facebook Is Offline! [STAY CALM…]
3:53 PM ET Monday Its back up. Exhale… Facebook has been down for almost an hour. Hard to believe this could happen, particularly mid-day on a busy Monday. No word yet. Continue reading
Getting It Done: The Week In D.I.Y And Indie Music
This week on Hypebot we shared a myriad of valuable tips for the independent musician, from the importance of being on Instagram, to how artists can make money off of. Continue reading
How To Pin Tweets To Get More Attention
[UPDATED] Have a tweet that you want your followers to see for longer? There's a way. While most tweets are just a flash in the social media pan, Twitter users. Continue reading
