Music Merch Sales And The Power Of Variable Pricing

Many artists may feel that the time and money they've sunk into producing their album requires that they charge the same price for it wherever they go, but by adapting. Continue reading

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Would You Like Your Music Startup Featured On THE PITCH?

Despite rumors of a bubble and investor reluctance to touch anything that might require music licensing, promising new music and music tech startups are popping up daily.  To help find. Continue reading

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Getting It Done: The Week In D.I.Y & Indie Music

Hypebot has quite a bit of useful knowledge to drop on the DIY artist this week, from how to appeal to a publicist, to why a split sheet just isn't enough. Continue reading

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Ask A Publicist: What Top 3 Qualities Do You Look For In A Band?

A publicist in the music business isn't going to team up with just anyone, and certain behaviors can cause a band to quickly get written off. Here, a publicist explains. Continue reading

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5 Critical Things You Must Have Before Starting A PR Campaign

A solid digital PR campaign should be an integral part of any musician's overall marketing strategy, but rushing headlong into one without first making sure you have the following five assets at your. Continue reading

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How Teens Consume Media: Music Still Trumps Social [CHART]

According to data from Common Sense Media, teens are consuming media much like they always have, but the delivery vehicle has changed. Video viewing has moved from TV to YouTube. Continue reading

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Gigmor, A New Music Tech Startup, Tests The Waters Of Equity Crowdfunding

Gigmor is a music tech startup that works to connect musicians with each other and, in the near future, venues. They are currently in the process of a crowdfunding campaign. Continue reading

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Intellectual Property Online: YouTube Red And Blockchain Technology

Google's announcement that it will be releasing a paid subscription-based membership to YouTube known as YouTube Red, is highlighting some preexisting issues with charging for digital content, issues which could potentially. Continue reading

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Getting It Done: The Week In D.I.Y And Indie Music

With more DIY tips than an independent artist could shake a stick at, Hypebot has advice on how to create custom thumbnails for your videos, seamlessly integrate playlisting into your. Continue reading

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How To Create The Perfect Custom Thumbnail For Your Videos

The thumbnail for a video can make a massive difference in whether or not  someone clicks on it or not. This means it is important to create a custom thumbnail when. Continue reading

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