Record Labels vs Spotify: Who Needs Who More?
On one side you have Spotify – an unprofitable company that needs to lower its cost of the content from three dominate players. On the other side, you have three. Continue reading
YouTube, Vevo Respond To Major Music Video Hack
Hackers hit many of the most popular music videos on Vevo and YouTube overnight; and both are responding saying that while it serves as the delivery system for Vevo, it. Continue reading
Understanding Live Performance Agreements
While recorded music sales may facing choppy waters, the live music market remains healthy and strong, making it a preferable vein for recording artists to focus on. As with so. Continue reading
Every Minute On The Internet… The Futility Of Trying To Be Everywhere [CHART]
[UPDATED] In a fractured media landscape, marketers often encourage artists to "be" everywhere their potential fans might be. But with 973,000 logging into Facebook, 481,000 tweets and 187 million emails. Continue reading
Musician’s Guide To Setting Up A Pre-Order Campaign
Buying in bulk and then hoping it sells to fans can be a disastrous way for artists to conduct their merch sales, something which can be avoided by setting up. Continue reading
Why It’s Critical To Hire A Graphic Designer For Your Next Release
As the music industry continues to shift and change, appearance and the visual component of music are becoming increasingly important, and having a graphic designer to rely on is essential. Continue reading
Business Cards For Musicians
A classic form of marketing, the business card continues to endure in 2018, but their ubiquity can often make it difficult to stand out from your peers. Here we look. Continue reading
