Truth: The Next Big Data Opportunity
As the reality of data harvesting settles in among consumers, music tech companies are forced to choose where they in the coming privacy war, a where in which honesty and. Continue reading
This Week In Music Commentary
Commentators from inside the music industry this week offered some valuable insights regarding the truth about advances in the music business, why subscriptions matter so much to musicians, and how. Continue reading
Making Free Pay: The New Data Battle Ground [Mark Mulligan]
From Spotify to Xbox Live and the New York Times, 2018 is the year that paid subscriptions took hold. But the nasty truth is that most consumers still won't pay,. Continue reading
Spotify Responds To Facebook Private Data Controversy
Spotify, Amazon, Apple and several dozen other major companies were exempted from Facebook privacy rules and given access to private user data, according to a New York Times report. Spotify. Continue reading
5 Ways To Win During Music’s ‘Moneyball’ Moment
A recent data-driven approach to artist discovery from the team at Instrumental has been receiving comparisons to Billy Beane's statistical approach to building a baseball team. Here we look at. Continue reading
Pop Music Eats Itself: A&R Is Facing A Data Driven Crisis
It is no secret that data now drives who gets signed, with record labels chasing stats in search of the next streaming friendly hit. But analyst Mark Mulligan and some. Continue reading
Why Music Data Shouldn’t Drive 100% Of Decisions
In this interview, James Martin of Midem speaks with Sam Hill, Director of Digital Marketing at BMG UK, about his job, advice he'd give to those starting in the music. Continue reading
INgrooves’ ‘Trends Now’ Makes Sense of Streaming Data
Digital music distributor INgrooves has launched a new data-mining tool designed to help labels sift through and make sense of the copious amounts of information now flowing from digital services. Continue reading
Instrumental Raises $4M For TalentAI, WMG Buys Sodatone As Data Driven A&R Takes Center Stage
UK based A&R data platform Instrumental has added $4 million in funding and Warner Music Group announced it has acquired A&R insights startup Sodatone, as data and machine learning become primary. Continue reading
