Spotify Adds “Sponsored Sessions,” Video “Takeover” Ads [VIDEO]
Spotify’s marketing platform, Spotify For Brands, has added two video ad units, Sponsored Sessions and Video Takeover, designed to attract more ad dollars to support the company's free music platform. Launch. Continue reading
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Spotify Asks Advertisers To Pay More So Listeners Can Hear (Almost) No Ads
Spotify wants sponsors to pay so that listeners will be interrupted by fewer ads. The streaming music service is pitching a new ad unit that would eliminate all the ads on. Continue reading
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