Using The Lean Start Up Method For Music Promotion?
The lean startup method, designed in as means of presenting an idea to a consumer to determine the minimum viable product. Here we look at whether this startup technique could. Continue reading
AM BRIEF: Musical.ly Syncs with Apple Music • Can Country Save Pandora? • Brands Summit at Music Biz • More
Friday 4.28.17 Music Business News From Around The Web Apple almost never makes outside partnerships. Does the Musical.ly deal signal a rare strategy shift as Apple Music fights for market. Continue reading
Slacker Radio Is “On The Cusp Of Profitability,” says CEO
“We are comfortable with the idea of being at a smaller scale,” said Slacker CEO Duncan Orrell-Jones commenting on the unsustainable losses of his larger competitors. “We are on the. Continue reading
A Label, A Magazine And Band On The Value Of Email Marketing
Email marketing is often touted as one of the most effective ways of targeting consumers in the digital age, but how effective is it really? Here representatives of label, music. Continue reading
Using Radio, Music Blogs To Promote Your Tour
For touring musicians, the best time to begin promotion is before they hit the road, but there're still plenty of ways to attract media attention even if you've already begun. Here. Continue reading
Are Your Ready To Be Your Own Record Label?
This piece outlines what services a record label should provide for an artist, what an artist should do in order to attract a record label's attention, and why they might be better. Continue reading
Record Labels Need Change Of Culture In ‘Dashboard Era’ Of The Music Industry
Music streaming data makes it possible to understand the fan behavior behind each stream. "But the way we translate this creativity into monetizable, digitally-mediated experiences requires a culture change" within. Continue reading