YouTube Unleashes Power Of Live Streaming
In addition to its new 'Super Chat' feature, YouTube is also seeing a rise in the success live streaming video, although this has been a part of YouTube since 2011. Continue reading
Four Companies Could Buy Spotify And None Are U.S. Based, Says Mark Mulligan
According to multiple reports, Spotify will delay its IPO until at least 2018. That's an expensive choice, thanks to a $1 billion loan with an escalating interest rate. But there. Continue reading
Youtube’s Super Chat: A Guerilla Marketing Gift
The recent launch of YouTube's Super Chat feature represents and interesting new way of monetizing a combination of mobile messaging and live video, and although it seems like good news. Continue reading
Apple Music “Well Past” 20 Million Subscribers As Top Exec Eddie Cue Shares ‘Exclusives’ Strategy
In December we heard that Apple Music had 20 million subscribers. 2 months later they are "well passed" that number, Apple senior executive Eddie Cue shared on stage at yesterday's. Continue reading
For Continued Growth, Music Streaming Needs Product & Pricing Innovation [MARK MULLIGAN]
Issues with pricing are nothing new in the streaming economy. Although $9.99 remains something of a standard, many companies are working to ease customers in with steeper discounts, with the. Continue reading
What Really Happens To Your Concert Ticket Money?
The price of concert tickets has, in many places, risen to astronomical levels, but that doesn't stop fans dropping their cash on show anyways. Here we take a closer look. Continue reading
Christopher Sabec Of Rightscorp On Tackling The Songwriter Royalty Mess [INTERVIEW]
In a continuation of the "address unknown" issue whereby streaming services where able to exploit songs for free. Here Chris Castle speaks with Rightscorp CEO Christopher Sabec, about how his. Continue reading