Does Your Brand Awareness Need Improvement?
The importance of branding is becoming increasingly important, and an artist who's on top of their branding game will surpass their competitors every. In this article we provide the tools. Continue reading
Your Band Is Your Brand
Whether band or solo artist, how you market yourself to the public is a major component of achieving success, and your artist "brand" is what your fans will come to. Continue reading
What’s The Story? The Value Of Storytelling In Music Promotion
With so much music and noise, promoting your music seems like a daunting task. How do you stand out and get people to remember you? Mark Knight suggests using storytelling. Continue reading
7 Branding Tips For Musicians Who Hate Branding
Hate the word "brand" so much you just want to skip reading this post and go on attack in the comments? Hold on there buddy! Stefan Aronsen has found a. Continue reading
Is Your Music In An Art Gallery Or At Ikea?
The way art is viewed depends on the perceived value and context. On Music Think Tank, David Dufresne talks about how you can compare your music to art in either. Continue reading
The Real Reason SOPA Didn’t Pass: Marketing
Last Wednesday, several major websites (Wikipedia, Reddit, Mozilla, WordPress) blacked out to protest SOPA and PIPA. These two controversial bills were proposed to fight online trafficking in copyrighted intellectual property. Continue reading
No One Will Remember Your Band: 10 Ways to Stop Being Forgettable
Avid music fans like to seek out new music and attend shows. It is always great when these fans decide to support your music, but people are often overwhelmed and. Continue reading
How Can Artists Drive Fans From Offline to Online?
On Music Think Tank, Marcus Taylor has tips on how to drive fans to your website. People need a reason to visit your website. He talks about the growing popularity. Continue reading
Choosing A Band Name So You Will Be Found Online
Chris Bolton writes on Music Think Tank about the importance of choosing the right band name. Bands need to choose a unique name that fans can find easily online. Throughout. Continue reading