The Music of Gaming: From Simple Beats to Realistic Sounds
By Mike Gendel. While music was once a minor consideration for console gamers, it is now a serious component that influences consumers and drives decisions. While this may sound strange, it. Continue reading
Live Nation, Parallel Partner For Asian Sponsorships
Live Nation has joined forces with Parallel Contemporary Music in a new joint venture, Live Nation Marketing Partnerships Asia Limited aimed at driving music marketing deals with local brands in. Continue reading
Edjing Raises $2.5M For DJ App
Edjing, the cross platform DJ app, has raised $2.5 million in a round led by Entrepreneur Ventures with participation from Deezer founder, Daniel Marhely, who joins the company's Advisory Board.. Continue reading
Spotify Adds Four, Now In 32 Countries
Spotify continued its global expansion today with launches in four new markets in Europe, Asia and Latin America. The Taiwan launch adds to Spotify's existing Asian markets of Hong Kong,. Continue reading
Messaging Apps Line and WeChat Open New Front In The Digital Music Wars
A recent reveal by Line Corporation that it would be launching Line Music as a feature on its messaging app made it clear that messaging apps could extend their competition. Continue reading
Redefining ‘Live’ Concerts, KPop Stars To Tour Globally Via Holograms [VIDEO]
Move over Tupac (or at least that 3D image of you…). Two of South Korea's top agencies, Success Museum Entertainment and Yang Goon Entertainment, are hoping to globalize KPop and Korean. Continue reading