Why Twitter Still Matters For Musicians

Although some self-promoting musicians may choose to eschew the platfrom, Chris Robley here details why the controversial social network still holds significant value for artists as promotional tool, particularly in. Continue reading

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How To Diversify Your Music Promotion Efforts

With music consumption habits changing so much in recent years and showing no signs of stopping, the techniques for promoting must also adapt. Here we look at the importance of. Continue reading

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Intro To New YouTube Music Subscription Service [VIDEO]

Google is rolling out early access of the new YouTube Music in the U.S., Mexico, Australia, New Zealand and South Korea today. Here is an intro video and a list. Continue reading

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Spotify UK Reports Booming Revenue, New Focus On Advertising

Revenues at streaming music service Spotify’s UK division were up sharply, driven by sustained paid subscriber growth in 2016. According to Spotify's latest financial statement, which covers the fiscal year ending. Continue reading

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Facebook Tests Change That Is CATASTROPHIC For Music Marketing

UPDATED: Facebook is testing a major change to is basic algorithm – the one that decides what shows up in a followers news feed – that will completely change music. Continue reading

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4 Things You Can Giveaway In Exchange For An Email Address

While Facebook should be an essential part of any music marketing plan, so much about this and any social network is beyond your control.  Remember MySpace?  But you email list. Continue reading

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Spotify Partners With NS2 For Self-Service Ad Platform Test

Spotify recently launched a new self-service ad platform allowing promoters to upload and market their shows to specific fans. Currently in its beta in the US, the service has prompted. Continue reading

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