Tag: Advertising

Cannes Lions Advertising Festival Adds Music Event

Music is getting its own event at the highly regarded global advertising and branding gathering, the Cannes Lions International Festival of Creativity.

Bruce Houghton on 11/26/2015 in Conventions & Awards | Permalink | Comments (0)

Tags: A Catholic Statement on Pluralism and Abortion, Advertising, Advertising Age, Advertising agency, Cannes Lions International Advertising Festival, Forbes, LinkedIn, McDonald's, music industry, WPP plc

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Renman U: An Honest Look at the Music Biz from Steve Rennie

Steve Rennie has spent the last 30+ years in the music business wearing a number of hats: manager of Incubus, concert promoter, record executive, host of Renman Live, and now. Continue reading

admin on 11/18/2015 in D.I.Y. | Permalink | Comments (0)

Tags: Ad filtering, Advertising, Alistair Croll, Apple Inc., iTunes, music industry, podcast, Soundcloud, Spotify, Twitter

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Intellectual Property Online: YouTube Red And Blockchain Technology

Google's announcement that it will be releasing a paid subscription-based membership to YouTube known as YouTube Red, is highlighting some preexisting issues with charging for digital content, issues which could potentially. Continue reading

admin on 11/12/2015 in Music Business | Permalink | Comments (0)

Tags: Advertising, ATO Records, Bigcommerce, business, China, Content (media), Do it yourself, Google, Subscription business model, YouTube

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Fame Is Bought: Why You Need To Pay People In The Music Industry

While fame is frequently sought after in the music industry, there is no single person who is capable of making you a sensation overnight. In most cases, gaining notoriety is. Continue reading

admin on 11/11/2015 in D.I.Y. | Permalink | Comments (0)

Tags: Advertising, Apple Inc., Artist, Audu Maikori, Banky W., Investment, music industry, Spotify, Streaming media, United Kingdom

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3 Ways To Sell More Merchandise

Looking for a better way to market your band tees? In this article, the people at Manhead Merchandise offer some advice on how to effectively market your band merch to. Continue reading

Guest Post on 10/29/2015 in D.I.Y. | Permalink | Comments (1)

Tags: Advertising, Age of Enlightenment, Ambient music, Android (operating system), Arts administration, Atonement in Christianity, Global warming, Industrial Revolution, social media marketing, YouTube

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The Wide World Of Music Recognition Technology

Although it's been around for almost twenty years, Automatic Content Recognition technology or ACR, has only really begun to hit its stride recently with apps like Shazam and SoundHound. These. Continue reading

Guest Post on 10/26/2015 in Apps, Mobile & SMS | Permalink | Comments (1)

Tags: Advertising, Android (operating system), Apple Inc., Apple Records, Disc jockey, Google Play, music industry, Soundhound, Television program, YouTube

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How Ad Revenue Works On YouTube

Those who contribute to YouTube may be curious why their video isn't getting them the same money from advertising as a video with a similar number of views. As it turns out,. Continue reading

Guest Post on 10/23/2015 in D.I.Y. | Permalink | Comments (0)

Tags: Advertising, Advertising agency, Arts administration, Association of National Advertisers, Audio mixing (recorded music), Bun B, copyright, Kim Dotcom, Megaupload, United States

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Changing The Video Trailer On Your YouTube Channel: A How To For Musicians

When trying to draw viewers to your YouTube channel, (whether they're returning or first-timers) it's important to switch the video trailer which appears whenever you upload a new video. Here's. Continue reading

Guest Post on 10/19/2015 in D.I.Y. | Permalink | Comments (0)

Tags: AdSense, Advertising, Ampere balance, Arts administration, Audio mixing (recorded music), Automobile salesperson, Facebook, Video clip, Wallpaper, YouTube

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Blockchain Tech And What The Music Business Could Learn From The Internet Of Things

Here George Howard reflects on his perception of the sameness of music business discussions/panels as they relate to streaming, and the challenge of getting people to understand blockchain technology and. Continue reading

Guest Post on 10/13/2015 in Music Business | Permalink | Comments (0)

Tags: Advertising, Age of Empires, album, Apple Inc., iTunes, music industry, record label, Spotify, Streaming media, YouTube

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Parola Raises $2M For Collaborative Music App, Here’s Their PITCH

Parola, a collaborative music app, has raised $2m from angel investors. The seed round was led by Michael Cohen (Capital International), Yanki Margalit (Innodo) and Miki Tunis (SVP at The. Continue reading

Bruce Houghton on 10/05/2015 in Apps, Mobile & SMS | Permalink | Comments (0)

Tags: Advertising, Alternate ending, Android (operating system), Andy Warhol, Angel investor, App, AQuantive, Arab League, Arab people, Crowd funding, Crowdsourcing, Facebook, Google, IOS, Microsoft, Microsoft Windows, Mobile device, music industry, Ongoing series, Personal computer

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