Tag: AdEspresso

Don’t Be Boring: Artist’s Guide To Branding

For many musicians the concept of branding can be a difficult one, and with good reason. Here defined as 'the story you choose to tell the world about what your. Continue reading

Guest Post on 05/01/2018 in D.I.Y. | Permalink | Comments (0)

Tags: AdEspresso, Amazon, Amazoncom, Apple, Apple Music, Artist, brand, Business Insider, DIY, DIY musicians, Facebook, Google, indie, Instagram, marketing, music, music business, music industry, music tech, musician, musicians, Pandora, Spotify, Toys "R" Us, YouTube

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3 Tips For Increasing Fan Engagement On Social Media

Finding both the necessary hours and the right strategy for growing an online fanbase is a massive challenge for all bands and artists, but one of the best places to. Continue reading

Guest Post on 04/27/2018 in D.I.Y. | Permalink | Comments (1)

Tags: AdEspresso, Associated Press, business, Celebrity branding, Chesley Sullenberger, Facebook, Influencer marketing, Instagram, marketing, social media

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5 Band Skills That Can Apply Towards A Career

Although popular notions may suggest that holding down an additional job means you've somehow failed to 'make it' in music, this is far from the truth, and many relatively well. Continue reading

Guest Post on 10/13/2017 in D.I.Y. | Permalink | Comments (0)

Tags: AdEspresso, Allstate, American Federation of Musicians, Facebook, Instagram, internet, marketing, musicians, social media, social media marketing, Twitter

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WED. BRIEF: Facebook Offers Music Biz “Hundreds Of Millions” • BandLab Acquires Chew.tv • Berklee Buys Power Station • More

Wednesday 9.6.17 Music Business News From Around The Web Are indies, much less the DIY musicians, part of Facebook's offer of "hundreds of millions" of dollars? Updated continuously under our More. Continue reading

Bruce Houghton on 09/06/2017 in Music Business | Permalink | Comments (0)

Tags: AdEspresso, Analyser, Do it yourself, DrumUp, Facebook, Getty Images, GIF, internet, Internet forum, List of Facebook features

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3 Top Instagram Tips For Musicians

For bands and artists looking for a straightforward way to promote their music on Instagram, we've put together a few handy tips on how to tailor your Instagram feed for. Continue reading

Guest Post on 03/17/2017 in D.I.Y. | Permalink | Comments (1)

Tags: AdEspresso, Facebook, Google Analytics, Hootsuite, Instagram, LinkedIn, social media, social media marketing, Twitter, WordPress

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Are Facebook Ads Worth It?

Facebook has grown massively since it's creation in 2004, and the scope of it's audience is such that getting anyone to see your post, particularly if you are a band. Continue reading

admin on 03/02/2017 in D.I.Y. | Permalink | Comments (0)

Tags: AdEspresso, Advertising, Advertising agency, Advertising campaign, Air France Flight 8969, Airlock, Allstate, Facebook, marketing, Online advertising

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Rads: Simple, Affordable Geo-targeted Concert Tour Advertising

Digital advertising, particularly on Facebook, has made effective paid marketing affordable for a more musicians, but it can be a confusing. Rads, a new service from the team behind Bandposters,. Continue reading

Bruce Houghton on 09/07/2016 in D.I.Y. | Permalink | Comments (0)

Tags: AdEspresso, Advertising, Advertising campaign, Artist, Audience, Facebook, Hypebot, Online advertising, record label, Twitter

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Get More Bang For Your Facebook Ad Buck With A/B Testing

Facebook ads have made it relatively cheap and easy for small and medium-sized businesses to get their ads in front of thousands of people. Not just any people, either—the target. Continue reading

Guest Post on 06/19/2015 in D.I.Y. | Permalink | Comments (0)

Tags: A/B testing, AdEspresso, Advertising campaign, Beats Electronics, Call to action (marketing), Facebook, Google, Landing page, Target audience, YouTube

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