Zen & The Art of Marketing Music

A Quick Disclaimer: I tend to steer clear of buzzwords. This is doubly true when the buzzword is mixed with a religious or cultural reference. So, for all you “Email Marketing Gurus”,. Continue reading

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Five Tips to Increase Your Email Engagement Rate

The success of an email campaign is largely determined by the open rate and click-through rate, or in other words, the audience’s engagement with your newsletter.  It’s important to track. Continue reading

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4 Social Media Mistakes Your Band Can’t Afford to Make

Navigating social media as an independent band or artist is a subjective effort, like anything else in your DIY endeavors. Still, there are methods commonly regarded as either successful or. Continue reading

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13 Ways To Launch A Successful Music Kickstarter Campaign

In my quest to curb financial devastation of credit card interest in a month of not many gigs,I have decided to launch a kickstarter to raise $10,000 for my new. Continue reading

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3 Old-Fashioned Ways That Work To Get People to Your Shows

In these times of rampant social media messaging, basic on-the-ground community building tactics are more valuable than ever to cut through the maze of the digital world and reach fans. Continue reading

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The 58 Instruments Used To Create Rolling Stones Top 100 Songs Of All Time [INFOGRAPHIC]

A great song is a great song, but it takes vocals and instruments to bring the song to life. But which instruments help make a hit?  After the predictable guitar,. Continue reading

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YouTube Turns 10 Today [Official Stats]

Ten years ago today, YouTube uploaded its first video. Co-founder Jawed Karim posted a boring 18 second clip of himself at the San Diego Zoo.  And while Facebook and upstarts like. Continue reading

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Don’t Miss A Beat – Stay Connected with Hypebot Daily Digest

We know the days are long and time is short. Staying up to date on the latest music industry news shouldn't be a hassle. Simplify your life a little by. Continue reading

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5 Common Gig Booking Mistakes You Can Easily Avoid

We're all busy, right? You'd think inadequately written inquiries would be a rarity but, unfortunately, they're sent on a regular basis. Avoid making simple gig booking mistakes with these 5 pointers. 

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How To Master Your Call-To-Action & Video Presentation On Facebook

Compared to individual posts, Facebook’s Pages receive far less traffic, however they are often the first stop for someone new to your brand – are you making the most of. Continue reading

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