YouTube opens Community Posts to channels with 500 subscribers
YouTube is cutting the number of subscribers needed to make Community posts in half to just 500. An often underutilized feature, Community posts allow creators to communicate with their subscribers. Continue reading
For musicians, TikTok is more important than YouTube – Here’s why
The runaway success of TikTok has been highlighted in a recent report, which reveals that TikTok has overtaken YouTube for user time spent on the app. Guest post by James. Continue reading
Why YouTube Music’s most recent figures are actually good news for artists
The recent successes of YouTube – a platform notorious for its puny payouts to artists – may not seem like good news to artists, but there may in fact be. Continue reading
YouTube Music passes 50M subscribers making it the ‘fastest-growing music subscription service’
YouTube Music has passed 50 million subscribers, adding 20 million in less than a year. That 50 million total includes both direct YouTube Music subscriptions and those bundled with a. Continue reading
YouTube has opened its own live performance venue
In what might seem like a surprising move for an online tech company, YouTube is opening 6,000 seat YouTube Theater in Inglewood, CA, in partnership with Hollywood Park. Guest post. Continue reading
UMG has copyrighted the moon (or was it Facebook?)
Citizens of the earth have historically enjoyed unfettered access to the moon, albeit from afar, but a new copyright claim by Universal Music Group of a video (notably devoid of. Continue reading
5 artists who blew up on TikTok
By this point, TikTok’s power as an industry influencer is well known. Thanks to the platform’s popularity, it has allowed some relatively obscure artists to blow up practically overnight. Here,. Continue reading
4 way you can use YouTube to support your music career
With its massive user base and ease of accessibility, YouTube is a huge asset in supporting an artists career. So how can you make the platform work best for you?. Continue reading
2M creators earn money via YouTube’s Partner Program ($7B in the last 3 months)
More than 2 million musicians and other creators are now earning money using YouTube’s Partner Program. Over the last three years, YouTube says that it has paid more than $30. Continue reading
Using YouTube Shorts to promote your music
After TikTok and Instagram Reels demonstrated the viability of short-form video content, YouTube wanted to get in on the action and created YouTube Shorts, providing a great new tool for. Continue reading
