public YouTube audience stat

New public YouTube Audience stat: What it means for artists

A new public YouTube audience stat provides a new metric for artists and he industry to measure and market popularity.

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AI Detection of Artists: YouTube and CAA partner

YouTube is joining forces with mega-agency CAA to create tools for AI detection of artists that protect their likenesses and identities.

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UMG sues Tunecore and Believe: $500M in ‘industrial scale infringement’

UMG sues Tunecore and Believe for what it says is “industrial-scale copyright infringement” worth at least $500 million in damages. Concord Music Group and ABKCO Music & Records are also plaintiffs

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Musicians and TikTok ban alternatives

Best TikTok Alternatives for Musicians as indie takedowns loom

October 31st was the expiration date for hundreds of licensing deals for independent distributors and labels including DistroKid, CD Baby, Secretly and Beggars. So what are the best TikTok alternatives?

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What YouTube Viewers Value: Secrets to Keeping Them Engaged

Learn what YouTube users value and the secrets to keeping to keeping them coming back for more in 2024. Here are the must-know strategies to elevate your content and build a loyal audience.

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Music Marketing on YouTube Shorts just got 3X better

YouTube just announced several updates, but one in particular offers a major improvement to marketing music on YouTube Shorts. Music Marketing on YouTube Shorts just got 3X beter Starting October. Continue reading

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Video Presenter Greetings: What works best?

With the growing importance of video in marketing music, how you greet an audience has taken on new meaning. “What’s up!” vs. “Welcome back” project very different messages. How do you want to greet your fans? What are the most popular video presenter greetings?

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music marketing vs. advertising

A Guide To Short Video Music Promotion

Explore the most effective short video music promotion strategies on TikTok and other platforms. Elevate your career with these expert insights designed to maximize your reach and impact.

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YouTube follower hack

Increase your YouTube Subscribers with this Easy Hack

Discover an effective method to increase your YouTube subscribers using a straightforward link hack. This guide provides step-by-step instructions to help you optimize your subscriber growth effortlessly.

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3 Strategies that turn Superfans into Super Marketers [YouTube Culture & Trends Report]

According to the new YouTube Culture & Trends Report, 89% of Gen Z describe themselves as fans of someone or something. In comparison, 65% consider themselves “video content creators,” and 80% say they consume content about their favorites at least once a week.

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