Social Media

Threads has 175 Million monthly active users

Threads has reached a level that musicians and music marketers must pay attention to. Meta-owned Twitter rival Threads now has 175 million monthly active users just a year after launching.

Bruce Houghton on 07/03/2024 in D.I.Y. | Permalink | Comments (4)
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TikTok album pre-saves

TikTok’s Music Master Plan is coming into focus [Tatiana Cirisano, MIDiA]

TikTok’s ambitious music master plan, which includes buying up music rights, could be a true disrupter. After all, “Why waste money paying rent when you could just buy the house,”. Continue reading

Alana Bonilla on 06/26/2024 in Music Business | Permalink | Comments (0)
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fan engagement tactics and how to build a superfan community

Four platforms where Algorithms don’t come between Musicians and Fans

Tired of building an audience on social media only to have 2% of your followers ever see a post? Michael Brandvold and Jay Gilbert explore four music platforms that don’t play the algorithm game…..

Bruce Houghton on 06/12/2024 in D.I.Y. | Permalink | Comments (1)
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Proposed TikTok Sale Law sparks First Amendment concerns

Why a new law demanding TikTok’s sale raises serious First Amendment issues and what this could mean for digital free speech. Op-ed by Anupam Chander and Gautam Hans from Tech Dirt TikTok,. Continue reading

Alana Bonilla on 06/03/2024 in Music Business | Permalink | Comments (0)
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How TikTok calculates payments

What musicians and creators can do to get ready for the TikTok ‘ban’

Biden signed a bill last month that could leave U.S. consumers and creators TikTok-less nine months from now. Here are some steps you can take to prepare for the worst.. Continue reading

Alana Bonilla on 05/28/2024 in D.I.Y. | Permalink | Comments (0)
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TikTok music release checklist for musicians

Unlock TikTok success for your new music release with this complete checklist. Here are 6 top strategies every musician needs to dominate the TikTok platform…..

Alana Bonilla on 05/23/2024 in D.I.Y. | Permalink | Comments (0)
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Billie Eilish used TikTok Fan Spotlight, and now all musicians can

Billie Eilish was the first to use TikTok’s new free ‘Fan Spotlight’ feature, and now every musician can. Fan Spotlight enables musicians to pin up to five fan-created videos to. Continue reading

Bruce Houghton on 05/21/2024 in D.I.Y. | Permalink | Comments (0)
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protect working musicians TikTok

TikTok supporters take legal action to save the platform

Who has a stronger case that the TikTok ban is unconstitutional? TikTok itself… or its users? We may find out, as both are trying. by Mike Masnick of Tech Dirt. Continue reading

Alana Bonilla on 05/17/2024 in D.I.Y. | Permalink | Comments (0)
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protect working musicians TikTok

How TikTok Partner Projects can help promote your music [Brian Hazard]

Music promo expert and independent artist Brian Hazard tested TikTok’s promotion features, so you don’t have to… by Brian Hazard of Passive Promotion I don’t do TikTok. I barely even. Continue reading

Alana Bonilla on 05/14/2024 in D.I.Y. | Permalink | Comments (0)
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What indie artists need to know about the Universal Music TikTok deal

TikTok and Universal Music Group have finally struck a game-changing deal. Dive into the details of this updated partnership and its implications for both artists and users…..

Alana Bonilla on 05/14/2024 in D.I.Y. | Permalink | Comments (0)
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