Social Media

marketing music on Instagram Reels

How to promote music on Instagram Reels

Instagram Reels has been on our minds this week. While the platform is not the social bemouth that TikTok and YouTube Shorts have become, its reach is too impressive to ignore as a platform to market music.

Bruce Houghton on 08/02/2024 in D.I.Y. | Permalink | Comments (0)
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32 vertical video ideas to market music on TikTok, Reels, YouTube Shorts

Veteran music marketer Michael Brandvold offers 32 vertical video ideas for marketing music on social media platforms, including TikTok, Facebook and Instagram Reels, and YouTube Shorts.

Bruce Houghton on 08/01/2024 in D.I.Y. | Permalink | Comments (2)
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5 Creative Ways to Use Instagram Reels New Multitrack Audio Function

Instagram Reel’s new multitrack audio function allows artists to boost their audience reach significantly. Discover how this powerful feature can elevate your content and captivate your audience like never before.

Alana Bonilla on 07/31/2024 in D.I.Y. | Permalink | Comments (0)
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daily fan engagement

Frequency Factor: Rethinking Your Engagement Strategy

Unfortunately, even daily fan engagement might not be enough to connect with your audience effectively. Here’s how to better understand how often to reach out to improve audience relationships.

Alana Bonilla on 07/30/2024 in Music Marketing | Permalink | Comments (2)
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alternative Social media apps for marketing music

Exploring the Shift Towards a Post-Social Era

In 2024, social media usage, behavior, and engagement patterns across various platforms are shifting dramatically. Are we nearing a post-social era?

Alana Bonilla on 07/26/2024 in Music Marketing | Permalink | Comments (0)
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music marketing vs. advertising

How to Promote Music Beyond Social Media

Learn how to improve your current strategies to promote music beyond social media and constant content creation. With these tested tips, musicians can ‘passively promote’ their music while saving time, money, and effort…

Alana Bonilla on 07/24/2024 in D.I.Y. | Permalink | Comments (1)
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contest and giveaway ideas for Musicians

Free & Low-Cost Social Media Contest and Giveaway Ideas for Musicians

Keeping fans engaged does not have to be complicated or expensive. Here is a list of free and low-cost Social Media contest and giveaway ideas for Musicians.

Alana Bonilla on 07/23/2024 in D.I.Y. | Permalink | Comments (0)
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#ThankYouSteveAlbini

#ThankYouSteveAlbini: A tireless advocate for musicians

Touch and Go Records is using the hashtag #ThankYouSteveAlbini to turn today, Monday, July 22, which would have been Steve Albini’s 62nd birthday, into a celebration and an opportunity to. Continue reading

Bruce Houghton on 07/22/2024 in D.I.Y. | Permalink | Comments (0)
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Instagram multitrack audio

How To Add Multiple Audio Tracks to Instagram Reels [New Feature]

Musicians and other creators can add up to 20 audio tracks to their Instagram Reels. The feature was first tested in Brazil, Japan, and Indonesia and is now available to all creators globally.

Bruce Houghton on 07/17/2024 in Music Marketing | Permalink | Comments (1)
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music distribution livestream

Will Spotify add Comments to Music after adding them to Podcasts?

Spotify has added comments to podcasts. Said to be the platform’s most requested feature, the inevitable next question is, will Spotify add comments to music?

Bruce Houghton on 07/10/2024 in D.I.Y. | Permalink | Comments (3)
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