Music Marketing

Jamie Kristine Seerman: Organic Growth Or Astroturfing?

UPDATED: Building a real fans via the net or another example astroturfing?  You be the judge. Reuters is running a very complimentary piece on singer/songwriter Jamie Kristine Seerman (aka jaymay). Continue reading

Bruce Houghton on 08/09/2006 in Music Marketing | Permalink | Comments (9)
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Hawthorne Heights Files Lawsuit Against Victory Records

The poster boys for both MySpace and Victory Records Hawthorne Heights have filed suit against the label claiming that the label has "severely damaged the band’s reputation and relationship with. Continue reading

Bruce Houghton on 08/08/2006 in Indie Music | Permalink | Comments (0)
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Judges Named For Sixth Annual Independent Music Awards

(CelebrityAccess MediaWire) The first group of judges for the Sixth Annual Independent Music Awards (IMAs) has been confirmed: Ozzy Osbourne, Buddy Guy, Bill Frisell, Marc Ribot, Wynonna, Cyndi Lauper, McCoy. Continue reading

Bruce Houghton on 08/04/2006 in Music Marketing | Permalink | Comments (0)
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Live Nation Buys Musictoday

Live Nation has agreed to acquire a majority stake in Musictoday for an undisclosed sum, a leader in connecting artists directly to their fans through online fan clubs, artist e-commerce. Continue reading

Bruce Houghton on 07/31/2006 in Music Marketing | Permalink | Comments (0)
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Is Bebo The MySpace Music Killer?

Social networking site Bebo has added music community features and the initial response has been impressive with more that 25,000 bands and tens of thousands of fans jumping on the. Continue reading

Bruce Houghton on 07/31/2006 in Music Marketing | Permalink | Comments (2)
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Packaging Music As A Product

"Music itself is not a product. A thing of beauty, a universal language, an outpouring essential to life and expression, yes – but not a product…More and more it attempts. Continue reading

Bruce Houghton on 07/28/2006 in Music Marketing | Permalink | Comments (4)
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More Astroturphing Sightings

A piece we wrote last week on Paul Young’s Anti-Astroturphing  Campaign – the practice of creating buzz by creating the appearance of buzz – led to some interesting connections (as. Continue reading

Bruce Houghton on 07/27/2006 in Music Marketing | Permalink | Comments (1)
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MySpace – The Next Generation

"Fox Interactive Media is in the midst of a massive push to harness the power of MySpace and its other Web-based businesses to redefine online advertising and marketing, e-commerce, digital. Continue reading

Bruce Houghton on 07/26/2006 in Music Marketing | Permalink | Comments (0)
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Astroturfing Hurts The Industry

It may have started with Trini Lopez’s manager paying girls to throw their panties on stage, but the practice of creating buzz by creating the appearance of buzz is still. Continue reading

Bruce Houghton on 07/21/2006 in Music Marketing | Permalink | Comments (2)
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Mercury Prize Announces Nominees

The nominations for the UK’s highly respected Mercury Prize have been announced. Chosen by a panel of judges headed by Simon Frith, the overall winner will be announced on September. Continue reading

Bruce Houghton on 07/19/2006 in Music Marketing | Permalink | Comments (1)
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