Music Marketing

Study Shows Online Engagement Growing As Print And TV Fade

A new study offers holiday cheer to Music 2.0  startups and needs to be heeded by music marketers. The study shows clearly that more ad dollars and marketing muscle should. Continue reading

Bruce Houghton on 12/27/2007 in Music Marketing | Permalink | Comments (0)
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All 100 Free & Affordable High & Low Tech Music Promotion Tips

After getting requests from readers, we’ve put all 100 Free & Affordable High & Low Tech Music Promotion Tips on a single page.  No more clicking around to view them. Continue reading

Bruce Houghton on 11/14/2007 in D.I.Y. | Permalink | Comments (1)
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Social Music Marketing – A Quick Handbook

Music Marketing 2.0 has not quite arrived, but it’s clearly just around the corner.  Traditional media are being replaced as music promotion and discovery engines by a multitude of online. Continue reading

Bruce Houghton on 11/12/2007 in D.I.Y. | Permalink | Comments (0)
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MySpace Hacks Increase

It was inevitable. Where ever net traffic goes; the hackers will follow. Now MySpace is a growing target. "At the end of October, there were a number of links added. Continue reading

Bruce Houghton on 11/12/2007 in Music Marketing | Permalink | Comments (0)
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Facebook Launches Music Initiative

UPDATED: Facebook has added several features that should bring more music related activity to the popular social networker and be a boon for artists and labels. Central to the effort. Continue reading

Bruce Houghton on 11/09/2007 in Music Marketing | Permalink | Comments (0)
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iLike Provides Details Of Expanded Cross-Platform Marketing Tools

UPDATED: Yesterday music-based social networker iLike made marketing music via a multitude of social network and web sites a lot easier with new services that enable single source updating. "pre-created". Continue reading

Bruce Houghton on 11/08/2007 in D.I.Y. | Permalink | Comments (1)
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iLike Adds Features To Streamline Social Music Marketing

SEE UPDATED STORY HERE. Music-based social networker iLike just made marketing music via a multitude of web sites a lot easier and faster with new services that enable single source updating.

Bruce Houghton on 11/07/2007 in D.I.Y. | Permalink | Comments (0)
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MySpace Launches HyperTargeting And SelfServe

Want to target only fans of like minded music on MySpace? The day got a lot closer with two programs that the social networking giant launched yesterday. HyperTargeting allows advertisers. Continue reading

Bruce Houghton on 11/06/2007 in D.I.Y. | Permalink | Comments (1)
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MySpace, Others Join Google’s OpenSocial

Just a day after Google launched OpenSocial, MySpace has joined the effort to make widgets and other applications usable across multiple social networking platforms. With 110 million users worldwide, top. Continue reading

Bruce Houghton on 11/02/2007 in D.I.Y. | Permalink | Comments (0)
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Googles Launches OpenSocial To Tame The Widget Beast

The mighty Google has decided that the widget playground that Facebook created needs to be open to all and is launching OpenSocial to make it happen. The offering provides a . Continue reading

Bruce Houghton on 11/01/2007 in D.I.Y. | Permalink | Comments (0)
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